Durango Looks For Its Next Sole Performer

Durango Looks For Its Next Sole Performer

Another Music Hopeful Could Get A Big Break From Durango This Fall

NELSONVILLE, Ohio, Sept. 9, 2014 /PRNewswire/ -- Turn on the camera and grab a guitar; Durango, a division of Rocky Brands (NASDAQ: RCKY), is seeking talented singer/songwriters for its Sole Performer contest. Through October 15, hopefuls can visit www.durangoboot.com/soleperformer to post a video of themselves singing an original song for the chance to win a yearlong, once-in-a-lifetime experience to kick-start their music career.

A favorite footwear brand for country, rock and indie artists, Durango has always been a staple in the music industry. Through the Sole Performer contest, Durango is seeking a musician who represents the brand's lifestyle: mischievous, daring and fun. It also hopes to engage consumers in new and meaningful ways using social platforms.

"We are constantly looking for new ways to listen to our consumers, and what better way to get inside their heads than to hear their original songwriting," said Amber Vanwy, Director of Marketing for Durango. "The pool of talent was incredible last year, and we look forward to hearing even more fresh, exciting voices this year."

The Grand Prize winner will receive the exclusive opportunity to sign an appearance contract with Durango, be featured in Durango's marketing materials, participate in a Carnival Music co-writing session with an on-staff writer and receive individual feedback from music industry professionals.

In addition to those incredible experiences, the winner will also receive Durango Boots, a wardrobe provided by Wrangler Jeans, a Taylor Guitar and a $10,000 cash prize. Also included is an all-expenses-paid-trip to Nashville, Tenn.

Hundreds entered the contest in 2013, and Austin, Texas-native Taylor Baker was selected as the winner thanks to her powerful prose and original, indie-soul sound. To hear Taylor's single, "Wanderlust," visit www.durangoboot.com/soleperformer and click the "Free Download" button.

"Nothing could replace the experiences and opportunities I've received, thanks to Durango," said Baker. "The connections I've made through winning Sole Performer have helped jumpstart my music career; it's like they've handed me a secret about the music industry I never could have learned otherwise."

Official partners of Durango's Sole Performer contest are Carnival Music, Taylor Guitars, American Songwriter and Wrangler.

About Durango
Founded in 1966, Durango Boot(®) manufactures and markets quality-crafted western and fashion footwear for men, women and children. It is a division of Rocky Brands, a publicly traded company on NASDAQ(®) under the symbol: RCKY. For more information visit www.durangoboot.com.


Contact: Brittany Williams

Alday Communications

615-791-1535

brittany@aldaycommunications.com


http://photos.prnewswire.com/prnvar/20140908/144093

Video - https://www.youtube.com/watch?v=BdOm5mOLtjs
Photo - http://photos.prnewswire.com/prnh/20140908/144093

SOURCE Durango

Photo:http://photos.prnewswire.com/prnh/20140908/144093
http://photoarchive.ap.org/
Video:http://youtu.be/BdOm5mOLtjs
Durango

Web Site: http://www.durangoboot.com


-------
Profile: intent