The Weather Channel(R) Interactive Offers Mobile Text Message Forecasts for Relief Workers

The Weather Channel(R) Interactive Offers Mobile Text Message Forecasts for Relief Workers

ATLANTA, Sept. 9 /PRNewswire/ -- To assist in planning relief efforts, The Weather Channel Interactive has made mobile text message weather forecasts available at no charge for relief workers in the Gulf Coast region. Those needing a forecast can simply text the city name or zip code to STORM (78676) for a 36-hour forecast or add NOW and a space before the city name or zip code to receive a text message with current conditions.

The Weather Channel and its partner Mobile Media have made the service available due to text messaging service being more available than voice in some areas impacted by Hurricane Katrina. The service is available through most major providers and standard carrier text message fees will apply.

About Mobile Media

The Mobile Media Company is the leading producer and global distributor of branded, made-for-mobile entertainment, interactive TV formats and mobile marketing concepts. The Company currently engages with an audience of over 500 million mobile throughout Europe, North America, South America and Asia Pacific, working in partnership with mobile network and portal operations, media companies and brand managers and agencies. Mobile Media is headquartered in Oslo, Norway, with offices and technology development centres in UK, Romania, Hong Kong, China and the US. For more information, please visit: www.mobilemedia.com or send an e-mail to info@mobilemedia.com.

About The Weather Channel Interactive

weather.com, a product of The Weather Channel Interactive and the Web site of The Weather Channel, is the ultimate source of weather on the Web. The site helps users plan their lives by delivering timely current conditions, expert forecasts and relevant lifestyle content for 98,000 locations worldwide. weather.com reaches more than 25 million unique users each month and is the most popular source of online weather, news and information. Its content is currently ranked the 10th most popular according to Nielsen//NetRatings. The Weather Channel Interactive is the leading provider of broadband and wireless weather products and also provides consumers with unique and customizable products such as Desktop Weather by The Weather Channel and Notify! by The Weather Channel, a personalized weather alert service.

For More Information Contact: David Blumenthal 770-226-2611 dblumenthal@weather.com

The Mobile Media Company Press@MobileMedia.com David DiRamio 610-642-8253, Davidd@gregoryfca.com

Source: The Weather Channel

CONTACT: David Blumenthal of The Weather Channel, +1-770-226-2611, or dblumenthal@weather.com; or The Mobile Media Company, Press@MobileMedia.com; or David DiRamio, +1-610-642-8253, or Davidd@gregoryfca.com, for The Mobile Media Company

Web site: http://www.weather.com/ http://www.mobilemedia.com/

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