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International Entertainment News

Wednesday, April 06, 2005

Digital Service Provider myMPO Selects Peppercoin to Process Online Music Purchases

Digital Service Provider myMPO Selects Peppercoin to Process Online Music Purchases

Small Payments Company Leading the Digital Music Market in Processing Small Transactions

WALTHAM, Mass., April 6 /PRNewswire/ -- Peppercoin, a payments company that enables profitable new business models for low-priced digital content and physical goods, today announced that myMPO has selected the Peppercoin Small Transaction Suite to enable its clients to sell low-priced digital music profitably. Using Peppercoin, myMPO can offer their customers flexible payment options -- including pay-per-use, pre-paid, subscription and post-paid -- using the standard credit and debit cards consumers prefer and trust.

myMPO's Digital Boutique is a complete, turnkey, online music store and e- commerce digital download solution that seamlessly fits into any existing website. More than 150 artists including R&B superstar John Legend have set up individual digital music stores with Digital Boutique.

"Artists and retailers need a quick, easy and cost-effective method to sell their music online," said Sudhin Shahani, CEO of myMPO. "The Peppercoin Small Transaction Suite enables myMPO customers to maximize revenues by providing them flexibility of business models and a profitable small payments processing solution. The Peppercoin solution easily integrates into our existing network."

Significant Market Opportunity

A December 2004 study from Ipsos-Insight found that 47 percent of those surveyed -- which represents 24 million people within the U.S. -- paid a fee to download music or MP3 files from the Internet over the past year. This represents a one hundred percent increase over 2003 and five times the number who paid to download music in 2002. This has significant implications for the online music market. Forrester Research estimates digital music downloads will reach $3.2 billion in revenue by 2008.

"Peppercoin's established relationships with Mashboxx, Wurld Media and now myMPO show the company's continued success in the booming online music industry," said Mark Friedman, president of Peppercoin. "Our small payments solution allows merchants to easily tap into new revenue streams from small payments."

About myMPO

myMPO is a digital service provider harnessing the power of media with the reach of technology to help any business enhance its offering to its customers. myMPO's clients range from independent artists, record labels and brands to popular rock stars. For more information, please visit http://www.mympo.com/.

About Peppercoin, Inc.

Peppercoin enables profitable new business models for low-priced digital content and physical goods. Peppercoin's small payment products help merchants, banks, and other payments companies build market adoption quickly through a flexible, consumer-friendly approach. Peppercoin integrates easily with existing business models and systems to accelerate revenues and increase profits while dramatically lowering transaction and customer service costs. For more information please visit http://www.peppercoin.com/.

All trademarks are the property of their respective owners.

Contact: Mark McClennan or Payal Cudia Schwartz Communications 781-684-0770 Peppercoin@schwartz-pr.com

Source: Peppercoin

CONTACT: Mark McClennan or Payal Cudia, both of Schwartz Communications, +1-781-684-0770, Peppercoin@schwartz-pr.com

Web site: http://www.peppercoin.com/ http://www.mympo.com/

------- Profile: Ent

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