Verizon to Open Unique 'Store Within a Store' on Friday (Nov. 28) Featuring Largest TV Screen in New England
Verizon to Open Unique 'Store Within a Store' on Friday (Nov. 28) Featuring Largest TV Screen in New England
READING, Mass. -- Verizon will open the company's new Lifestyle Store on Friday, Nov. 28, at 11 a.m. inside the Jordan's Furniture megastore here. The Verizon "store within a store" is designed to resemble a home setting, and consumers will be able to test out FiOS Internet and FiOS TV projected on a 192-inch flat screen TV, the largest TV screen in New England, in surroundings provided by Jordan's Furniture.
WHEN: Friday, Nov. 28, at 11 a.m. WHERE: Verizon Lifestyle Store at Jordan's Furniture, Walker's Brook Drive, Reading WHO: Bob Driscoll, Verizon regional vice president of sales Peter Bolton, vice president of Jordan's Furniture stores BACKGROUND: Verizon and Jordan's Furniture enjoy a unique marketing arrangement, which includes the Verizon IMAX Theater. The two companies have worked together to create a unique store, constructed to resemble a living room and home office and featuring a 192-inch flat screen TV (16 feet by 9 feet), the largest TV screen in New England. MEDIA CONTACTS: Phil Santoro (Verizon) 617-743-4760 or (cell) 781-439-5280 Heather Copelas (Jordan's Furniture) 508-828-4065 /PRNewswire - Nov. 25/
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Source: Verizon
Profile: International Entertainment
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