Retirement Living TV Launches Premier Online Housing Locator for Mature Adults

Retirement Living TV Launches Premier Online Housing Locator for Mature Adults

First Comprehensive Database of Senior Housing Choices on WWW.RL.TV

COLUMBIA, Md., Oct. 29 /PRNewswire/ -- Retirement Living TV (WWW.RL.TV), the first cable network dedicated to people 55+, announced today the launch of the Retirement Living TV Online Senior Housing Locator now available on WWW.RL.TV, the network's official website.

RLTV's pioneering senior housing resource, developed in collaboration with SNAPforSeniors(R), allows individuals to search more than 65,000 independent living communities, residential care homes, nursing homes, assisted living facilities, and other senior housing options in all 50 states. The campuses of Erickson Retirement Communities, owned by RLTV founder John Erickson, are among the residential choices featured in the database.

"The rapid growth of our online community at WWW.RL.TV testifies to the power and shear numbers of mature Americans on the web," said Brad Knight, president of RLTV. "Among the things visitors to WWW.RL.TV ask for is advice on making good housing choices. We're proud to fulfill this need and bring them one of the most comprehensive resources on the web."

With the population of Americans aged 55+ expected to grow from 70 million to 120 million over the next 30 years, older Americans and their families are increasingly turning to the web to find choices for housing. The RLTV Online Senior Housing Locator allows site visitors to narrow housing options based on geographic area, license type and availability, as well as preferences such as care services, security, dietary options, transportation, accommodations, activities and lifestyle amenities available. After an individual enters their personalized search criteria, they can view a customized report with a listing of facilities that they can contact for more information. In addition, housing-related video content from RLTV and links to other housing-related content across the web have been centralized into one of the most comprehensive resources for senior housing available anywhere.

A total of 39 percent of Americans change residences after the age of 60. SNAPforSeniors(R) was designed to give this segment of the population the tools they need to make informed decisions. SNAPforSeniors(R) also will empower those seniors who have opted not to move to ensure that they too are making the best possible choices for their individual preferences and situations.

"In the past, seniors were overwhelmed by the prospect of finding their best housing fit," said SNAPforSeniors(R)' President and Chief Operating Officer Eve Stern. "SNAPforSeniors(R) does the work for mature adults-allowing them to navigate the world of senior housing from the convenience of their living rooms."

Since its debut last year, WWW.RL.TV has quickly established itself as a leading portal for health, lifestyle, finance and political information for Americans aged 55 and up. The rich media content includes a selection of memory-enhancing games, listings of recreational vehicles for sale, a community of bloggers and now Talk2, an online political interview series. The site is visited by more than 150,000 unique visitors per month and has been growing at a pace of 20 percent per month.

About Retirement Living TV

Retirement Living TV (RLTV) is the only network dedicated to informing, involving and inspiring people aged 55+. Launched in September 2006, the network has all original programming with established celebrities and journalists on topics spanning critical issues including health, lifestyle, finance and politics. RLTV is the expert in the field of aging, guided by an internationally-recognized team of gerontologists and researchers. RLTV is seen in 29 million homes across North America on DirecTV, Comcast and other video providers or by logging on to WWW.RL.TV

About SNAPforSeniors(R)

SNAPforSeniors(R), Inc. is a Seattle-based information company which has developed the most current and comprehensive senior housing resource and listing service in the U.S. Through the Alliance Network Program, SNAPforSeniors licenses and private-labels its database and search tools to leading third party websites to help their users Search New Available Places more quickly and easily. Listings of 65,000+ senior housing facilities across 179 license types are maintained through regular updates from over 200 data sources. For more information, e-mail info@snapforseniors.com or call 1-206- 575-0728.

First Call Analyst:
FCMN Contact:

Source: Retirement Living TV

CONTACT: Kimberly Simmons, Media and Communications Manager of
Retirement Living TV, +1-443-430-8948, ksimmons@rl.tv

Web site: http://www.rl.tv/

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Profile: International Entertainment