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International Entertainment News

Wednesday, September 05, 2007

Music Video Shot by World's Smallest and Lightest Full HD (1920 X 1080) Digital Camcorder

Music Video Shot by World's Smallest and Lightest Full HD (1920 X 1080) Digital Camcorder

Midwest Phenoms, The Clarks, Video Shot Entirely on the New SANYO Xacti 1080i Full HD Camcorder

CHATSWORTH, Calif., Sept. 5 /PRNewswire/ -- The rock video from Midwest rock sensations, The Clarks, was shot entirely by the high-tech, pocket-sized new Full HD camcorder from SANYO.

Shot on location in Pittsburgh, PA, the new video features the song "Better Off Without You," which perfectly captures the big, neo-classic rock sound and powerful hooks that have made The Clarks a major draw in large concert venues for nearly 20 years. The group has previously released nine albums, appeared on Late Night with David Letterman, and have had their songs featured in numerous films and TV shows.

The Clarks' video was produced by Visceral Films. Armed with six pre-production samples of the new SANYO Xacti HD1000 camcorder and 20 Kingston Technology brand 4GB class six SDHC cards, Viseral Films shot the video in its entirety using the new HD1000. The HD1000 is the world's smallest and lightest Full HD (1080i) camcorder*(1), a newly-introduced tapeless consumer HD video camcorder that nevertheless produces beautiful high-definition video worthy of professional applications.

"The HD1000 worked beautifully during our shoot and the video quality it produced was truly stunning" said Scott Wohlstein, Video Director for Visceral Films. "After a long day of putting it through its paces, my crew was sold on the SANYO Xacti HD1000's performance and ease-of-use."

"The Clarks are a grass-roots phenomenon in Pennsylvania," said John Lamb, SANYO's Senior Marketing Manager for the Xacti line. "It was a pleasure for SANYO to be a part of their music video and to watch Visceral Films challenge the Xacti HD1000 to a professional grade video shoot."

The new "Better Off Without You" video can be seen at http://www.sanyohd1000.com/

About SANYO

SANYO Electric Co., Ltd. is a multi-billion-dollar global leader in providing solutions for the environment, energy and for lifestyle applications based on its Brand Vision 'Think GAIA'. SANYO Fisher Company (a division of SANYO North America Corporation, a subsidiary of SANYO Electric Co., Ltd.), based in Chatsworth, California, markets mobile phones, digital projectors, digital still cameras, digital media camcorders, home appliances, security video equipment, audio systems, portable and mobile electronics and HD televisions. See http://www.sanyodigital.com/ for more information on SANYO Xacti products.

About The Clarks

College band turned Midwest phenomenon, The Clarks, have released nine albums on major and independent labels and have been selling out large venues for nearly 20 years (7500 people this past July). They have sold over a quarter of a million albums, appeared on Late Show with David Letterman, and have had songs featured in numerous films and TV shows; they even sponsor a racecar. In 2006, The Clarks released a live DVD and CD set entitled "Still Live," on their own King Mouse label distributed by Fontana Distribution. The album is packed with classic hits and fan favorites from the past two decades. See http://www.clarksonline.com/ for more information.

About Visceral Films

Visceral Films is a digital motion-media production company using leading-edge tools to provide complete script-to-screen services. From cartoon animation to feature-length projects, Visceral Films is sought after to incorporate the latest in hardware, firmware, and software tools to deliver the highest quality media projects. See http://www.visceralfilms.com/ for more information.

*(1) For consumer-use Full HD digital movie cameras, size is by volume (as of August 30, 2007)

First Call Analyst:
FCMN Contact:

Source: SANYO Fisher Company

CONTACT: Michael R. Harris of Harris Public Relations, +1-805-418-7198,
hpr1@earthlink.net, for SANYO Fisher Company

Web site: http://www.sanyodigital.com/
http://www.clarksonline.com/
http://www.sanyohd1000.com/


Profile: International Entertainment

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