Radha Subramanyam is Named Vice President, Research and Planning, Nickelodeon Digital Television

Radha Subramanyam is Named Vice President, Research and Planning, Nickelodeon Digital Television

NEW YORK, Oct. 12 /PRNewswire/ -- Radha Subramanyam has been named Vice President, Research and Planning, Nickelodeon Digital Television, it was announced today by Ron Geraci, Senior Vice President, Nickelodeon Research & Planning.

Formerly Senior Director, Research, Nickelodeon Digital Television, Subramanyam will continue to oversee ratings, primary and online research for NOGGIN, The N, Nicktoons & Nickelodeon Games and Sports (GAS). In her new position, she will now also oversee Ad Sales research for The N.

"Radha's tremendous intellect, keen strategic mind and strong leadership skills have made her a truly valued member of the Nick Digital team," said Geraci. "She has played a paramount role in better understanding our digital networks' target audience and has helped chart the path for future business growth."

Most recently Subramanyam served as Senior Director of Research for Nickelodeon Digital Television and started the research department in March 2004. She joined the Viacom family in 2002 as a Research Director for Comedy Central. Previously, she spent several years at NBC's cable properties in research and strategic planning roles. Before moving over to the network side, she served on the faculty of the Tisch School of the Arts at New York University and Vassar College. Subramanyam graduated from Northwestern University where she earned a Master's and PhD in Radio, Television, and Film. She currently resides in New York City with her husband, dog and cats.

NOGGIN is the commercial-free, educational network for preschoolers owned by Nickelodeon. NOGGIN currently reaches 45 million households via cable, digital cable and satellite tv. NOGGIN, which airs from 6:00 a.m. to 6:00 p.m. (ET), is like preschool on tv, with educational programming both on-air and online at http://www.noggin.com/ . NOGGIN and all related titles, characters and logos are trademarks of Viacom International Inc. The N, the nighttime network for teens, is a programming arm of MTV Networks and is currently available in 45 million households via cable, digital cable and satellite television. The N's mission is to be the authentic voice for teens and help them figure out their lives with relevant, topical programming on-air and online at the network's web site http://www.the-n.com/ . The N airs everyday from 6:00 p.m. to 6:00 a.m. (ET). The N and all related titles, characters and logos are trademarks of Viacom International Inc.

Source: Nickelodeon Digital Television

CONTACT: Jodi Davis, +1-212-654-6646, Jodi.davis@noggin.com, or Sharyn Traub, +1-212-654-6632, Sharyn.traub@noggin.com, both for Nickelodeon Digital Television

Web site: http://www.nick.com/ http://www.the-n.com/ http://www.noggin.com/

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