Martha Stewart Living Omnimedia and Bernhardt Furniture Introduce the Opal Point(TM) Collection, the Fourth Martha Stewart Signature(R) Offering

Martha Stewart Living Omnimedia and Bernhardt Furniture Introduce the Opal Point(TM) Collection, the Fourth Martha Stewart Signature(R) Offering

Fourth Collection, Inspired by a Modernist Sensibility and the West Coast, Features 52 SKUs

NEW YORK, Oct. 19 /PRNewswire-FirstCall/ -- Today at the International Home Furnishings Market in High Point, North Carolina, Martha Stewart Living Omnimedia, Inc. (NYSE:MSO) and Bernhardt Furniture Company debuted the Opal Point Collection, the fourth lifestyle furniture offering from Martha Stewart Signature Furniture with Bernhardt. The new collection features 52 SKUs of quality furniture for all areas of the home and will be available to customers at furniture retailers nationwide in early 2006. Thirty-nine new pieces of upholstery will also be added to the assortment at that time.

The Opal Point Collection presents a fresh approach to furniture, influenced by a modernist sensibility and the stunning West Coast landscape Martha loves. With streamlined forms, useful conveniences, and fanciful details, the furniture has all the vibrancy of the gemstone for which it is named. The harmonious composition of design features from the first half of the 20th century, infused with energy and creativity for the 21st century, set a tone of ease and warmth that has a decidedly Californian feel.

"The Opal Point Collection combines thoughtful functionality with relaxed luxury to create furniture with both beauty and balance that can work in any setting," said Martha Stewart, Founder, Martha Stewart Living Omnimedia.

With the addition of Opal Point, Martha Stewart Signature Furniture with Bernhardt now includes four collections -- Opal Point (TM), Turkey Hill(R), Lily Pond(R), and Skylands (TM) -- for a total of 196 case good SKUs and 146 upholstery SKUs. These collections offer consumers furniture that reflects MSLO's trademark quality, affordability, style, and color, along with the manufacturing and distribution expertise of the Bernhardt Furniture Company. Each collection reflects a character of its own, with vibrant colors, unique hardware, a wide variety of finishes, and numerous sensibly proportioned upholstered pieces. Customers can incorporate pieces from all four collections to create a personal style that is beautiful and unique.

"We are extremely excited to offer consumers yet another exceptional furniture collection with Opal Point, which offers a sense of ease and warmth," said Alex Bernhardt, Chief Executive Officer, Bernhardt Furniture Company. "This collection is a wonderful example of Bernhardt's quality manufacturing and service joined together with MSLO's design aesthetic," he added.

"With Opal Point, the Martha Stewart Signature brand continues to provide consumers with inspired and affordable decorating solutions," said Susan Lyne, President and Chief Executive Officer, Martha Stewart Living Omnimedia. "We continue to be enormously proud of the beautiful furniture collections that are the result of our partnership with Bernhardt."

Certified Martha Stewart Signature Furniture Retailers cross-promote the Martha Stewart Signature collections and retailers within their local markets. The Martha Stewart Signature brand also includes the Martha Stewart Signature Color Palette, a paint program consisting of 416 interior paint colors available at Sherwin-Williams stores nationwide. Martha Stewart Signature products are distinguished by fine-quality materials, distinctive textures, and beautiful colors, as well as by affordability and style, and are designed to work together, providing customers with a complete decorating solution.

Consumers can find Certified Martha Stewart Signature Furniture Retailers by visiting http://marthastewart.com/, or calling 888-5-MARTHA. Images of selected pieces and additional product details are provided on the attached CD and information sheet.

Martha Stewart Living Omnimedia, Inc. (MSLO) is a leading provider of original "how-to" information, inspiring and engaging consumers with unique lifestyle content and high-quality products. MSLO is organized into four business segments: Publishing, Television, Merchandising, and Internet/Direct Commerce. Martha Stewart Living Omnimedia, Inc. is listed on the New York Stock Exchange under the ticker symbol MSO.

The Bernhardt family has been crafting fine furniture since 1889. Located in western North Carolina, the company produces a broad line of custom-built upholstered furniture in both contemporary and traditional styles, as well as quality wood furniture for the dining room, living room, and bedroom -- all at an unmatched value in the marketplace.

Source: Martha Stewart Living Omnimedia, Inc.

CONTACT: Samantha Schabel of Susan Magrino Agency, +1-212-957-3005, sam@smapr.com; or Heather Bloom of Bernhardt Furniture Company, +1-828-759-6491, heatherbloom@bernhardt.com; or Elizabeth Estroff of Martha Stewart Living Omnimedia, +1-212-389-4444, eestroff@marthastewart.com

Web site: http://www.marthastewart.com/

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