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Monday, July 25, 2005

MAV - Motorized Aqua-Vu With 10.4-Inch Screen!

MAV - Motorized Aqua-Vu With 10.4-Inch Screen!

BRAINERD, Minn., July 25 /PRNewswire-FirstCall/ -- Nature Vision, Inc. (NASDAQ:NRVN) recently announced new products for 2005. Nature Vision, Inc. markets Aqua-Vu underwater viewing systems, Buzz Stix, Blazer Stix, Genz Stix ice rods, and other outdoor recreation products.

With Aqua-Vu's new MAV (Motorized Aqua-Vu) system, an angler can easily fish and view at the same time. MAV's foot-control automatically deploys and retrieves the Aqua-Vu underwater Fish Camera and cable, leaving hands free to fish! MAV is the first hands-free underwater viewing system - a major breakthrough in fishing-friendly viewing convenience!

Along with its anti-spook Fish Camera and strong 80-foot aramid-core cable, the MAV features a huge 10.4-inch high-resolution LCD screen that's viewable in direct sunlight. On-screen displays include camera depth, a real plus when simultaneously viewing and watching a sonar; and water-temperature at camera depth, a key in locating temperature-relating fish.

MAV's motorized spool assembly is housed in a sleek cowling with a quick-release bracket. It can be mounted where it best suits the angler and the boat.

Before Nature Vision's development of MAV, anglers assumed that underwater viewing while fishing was awkward and difficult. In past testimonials about Aqua-Vu as a valuable fishing tool, even professional anglers conceded they rarely fished while viewing because they were too busy controlling camera depth manually. With cable in hand and eyes glued to the monitor, they'd raise and lower the camera as required by depth and boat speed - a fulltime job.

After three years of development, MAV eliminates the hassles of using a camera and fishing at the same time. Guides and fishing industry insiders with test units give MAV rave reviews, calling it a true revolution in the underwater camera category. The Aqua-Vu MAV will be available in the spring of 2006.

For more information or to receive Nature Vision, Inc. product images, please contact Trevor Sumption at tsumption@naturevisioninc.com or (218) 824-3803.

Source: Nature Vision, Inc.

CONTACT: Trevor Sumption of Nature Vision, Inc., tsumption@naturevisioninc.com , or +1-218-824-3803

Web site: http://www.naturevisioninc.com/

------- Profile: Ent

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