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Monday, July 25, 2005

TV One Launches in Key Markets in Summer 2005

TV One Launches in Key Markets in Summer 2005

SILVER SPRING, Md., July 25 /PRNewswire/ -- TV One has added a steady stream of new cable system affiliates during summer 2005. By August, the lifestyle and entertainment network for African American adults will have added a total of four million subscribers so far in 2005.

TV One has launched this summer on Cox systems in Oklahoma City and Tulsa, OK; Wichita and Topeka, KS; Pensacola, FL; and will launch in August in Greenville, Rocky Mount and Tarboro, NC. Comcast systems that have recently added TV One include New Haven and Hartford, CT; Gary and Hammond, IN; and Las Cruces, NM.

TV One has also launched this summer on Mid-Continent Communications cable systems in Mitchell and Aberdeen, SD and Carrington and New Rockford, ND, and in August will launch on Mid-Continent systems in Bismarck and Grand Forks, ND, as well as Sioux Falls and Watertown, SD. Time Warner summer 2005 launches include Houston, Charlotte, NC, Cincinnati and Dayton, OH

"We are gratified with the strong, broad-based support TV One continues to receive from the affiliate community and their subscribers," said TV One Executive Vice President of Affiliate Sales and Marketing Brad Samuels. "Our target audience is responding enthusiastically to the channel and we're enjoying great success with our launch marketing efforts, helping our affiliates reach out to an underserved audience and achieve their subscriber growth goals."

Launched in January 2004, TV One (http://www.tvoneonline.com/) serves more than 21 million households, offering a broad range of lifestyle and entertainment-oriented original programming, classic series, movies, fashion and music designed to entertain, inform and inspire a diverse audience of adult African American viewers. TV One's investors include Radio One (Nasdaq: ROIA; ROIAK) (http://www.radio-one.com/), the largest radio company that primarily targets African American and urban listeners; Comcast Corporation (Nasdaq: CMCSA; CMCSK) (http://www.comcast.com/), the leading cable television company in the country; The DirecTV Group; Constellation Ventures; Syndicated Communications; Pacesetter Capital Group; and Opportunity Capital Partners.

Source: TV One

CONTACT: Lynn McReynolds, +1-410-703-0250, lynn@mcreynoldselek.com, for TV One

Web site: http://www.tvoneonline.com/ http://www.radio-one.com/ http://www.comcast.com/

------- Profile: Ent

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