MEN.STYLE.COM to Launch January 20

MEN.STYLE.COM to Launch January 20 First Website Dedicated to Men's Style and Fashion NEW YORK, Jan. 18 /PRNewswire/ -- MEN.STYLE.COM, the first substantive website devoted to men's fashion and lifestyle, will launch on January 20. The site fills an online void for the sophisticated male reader who spends time, money and energy on his appearance and surroundings. MEN.STYLE.COM will feature fashion, gear, and entertainment news; buying guides for everything from skis to cell phones; regular features on fashion trends and pop culture; style and grooming advice; and comprehensive coverage of the men's runway shows in Milan, Paris and New York. The site will continue the legacy of its successful sister publication, STYLE.COM, which is also edited by Jamie Pallot. Dee Salomon, Senior Vice President and Managing Director of STYLE.COM, oversees the business aspects of both sites. "We've built a site that's authoritative, useful, and entertaining," says Pallot. "We're bringing our readers in-depth, timely reporting from the runways; guidance on which fashion to wear and what gear to buy; and news on every aspect of lifestyle and entertainment. And hopefully, we'll raise a smile or two along the way." Highlights of the launch site will include: -- "Hustlers of Hip" -- 10 Young Entrepreneurs who are reinventing the rules of the clothing business and finding tremendous financial success in the process -- Gear Guides -- Carefully edited high-tech products -- cell phones, video game systems, flat panel TVs, MP3 players, handheld devices, stereos, digital cameras, bikes and skis -- all selected for their style and function -- "Fail Safe Fashion" -- Offers tips and fashion for the less adventurous dresser who wants to look cool, but not too cool -- "Reasons to be Cheerful" -- An informative, tongue-in-cheek guide to the movies, TV shows and cultural trends that will make 2005 worth living -- Coverage of the Milan Men's Shows from January 18th - January 21st -- Coverage of the Paris Men's Shows beginning January 31st -- Post-show reports featuring "Best of Wrap-ups," "Top 10" and "Editor's Picks" "Men are online in droves," said Salomon. "The online medium is the ideal way for them to obtain style news: the format is quickly accessible, the content easy to digest and the daily updates make it always cutting edge. Advertisers are also eager to benefit from the wide range of functions that the online medium offers." In its launch year, the site is expected to attract 500,000 readers. Advertisers that have signed on include Chanel, Neiman Marcus, Nokia, W Hotels, Clarins Mens, Diesel, Kenneth Cole and Ermenegildo Zegna. Visit http://www.men.style.com/ starting January 20 to view the new site. Images are available for reprint with this release. About MEN.STYLE.COM MEN.STYLE.COM is the first website to offer hip and authoritative fashion and style coverage to men. Featuring trend reporting, news on style and entertainment, buying guides for the latest gadgets and gear and comprehensive runway coverage of the Milan, Paris and New York shows, MEN.STYLE.COM offers readers a complete fashion experience. MEN.STYLE.COM continues the legacy of its successful sister site STYLE.COM and is the online home of GQ and Details. Based in New York, MEN.STYLE.COM is a property of CondeNet, the leading creator and developer of upscale lifestyle brands online. About CondeNet CondeNet is the leading creator and developer of upscale lifestyle brands online, providing enjoyable, useful services that tie into and build upon the heritage of the world's most prestigious magazines. Today, CondeNet owns the deepest online brands in the vertical categories of fashion (STYLE.COM and MEN.STYLE.COM), food (Epicurious.com) and travel (Concierge.com). Based in New York, CondeNet is owned by Advance Publications, Inc, a privately held media company. Source: CondeNet CONTACT: Mary Wible, +1-212-286-7709, mary_wible@condenast.com Web site: http://www.men.style.com/ http://www.style.com/ ------- Profile: International Entertainment