Interwoven Takes Web Content Management to a New Level with Introduction of LiveSite

Interwoven Takes Web Content Management to a New Level with Introduction of LiveSite ECM Industry's Best Usability Just Got Better with First-of-its-Kind Product Powered by Groundbreaking New Web Content Publishing Technology SUNNYVALE, Calif., Jan. 18 /PRNewswire-FirstCall/ -- Interwoven, Inc. (NASDAQ:IWOV), provider of Enterprise Content Management (ECM) solutions for business, today announced the introduction of the Interwoven LiveSite(TM) Content Publishing Server, a groundbreaking new Web content publishing product that is significantly changing how websites are created, deployed and managed within enterprises. Powered by new WYSIWYG (What You See Is What You Get) content publishing technology, LiveSite is the industry's first Web publishing product that empowers business users to quickly and easily create and publish dynamic websites -- including public sites, intranets and extranets -- while still providing IT with the tools to maintain a high degree of control and security. In a related announcement today, Interwoven also introduced the new Interwoven Intranet Solution based on LiveSite technology (see "Interwoven Delivers Industry-Leading Intranet Solution Based on Revolutionary New Content Publishing Technology"). With revolutionary new GUI (Graphical User Interface) technology and unmatched ease-of-use, Interwoven LiveSite is breaking down the common IT Web development bottleneck, enabling enterprises across industries to substantially reduce the costs associated with building and maintaining dynamic business-driven websites, speed time-to-market for new business initiatives, and improve overall effectiveness of Web-based communication. "Web site development has moved from a single site view to one that must support the development and administration of multiple sites across organizations, including public-facing sites, intranets and extranets," said Andrew Warzecha, senior vice president at META Group. "As organizations struggle to keep pace with this growing demand being placed on the online channel by business users, it is becoming increasingly important for ECM vendors to deliver solutions that empower non-technical business users to take ownership of the online channel, while still keeping ultimate control in the hands of IT. A new generation of Web Content Management technology is needed to further break down this IT bottleneck, and a breakthrough in usability will be key to making this happen." With LiveSite, Interwoven is driving this next generation of WCM technology with a new level of ease-of-use for the business user. Historically, creating or modifying websites for new business initiatives has proven to be a lengthy and expensive undertaking for many companies, requiring significant IT involvement. At the same time, business users have little direct control over the layout, functionality, and management of their intranets, extranets, and public sites. The result is a lack of targeted, customized websites to fully support business goals and an inability for enterprises to cost-effectively manage frequent changes. LiveSite addresses this challenge by leveraging the IT efficiencies of a centralized infrastructure while devolving responsibility for individual sites to the business users closest to the day-to-day operations and site requirements. The result is a streamlined Web creation-to-publishing process, making the development and maintenance of numerous, frequently updated Web properties far more efficient and less expensive. "Our mission is to improve the health of the people we serve and communicating accurate, useful information is essential," said Jennifer O'Meara, director of Web Services at Blue Cross & Blue Shield of Rhode Island. "By enabling us to rapidly publish and deploy new microsites, Interwoven LiveSite will help us streamline our communication efforts." "There used to be a time when business users were generally satisfied with IT handling the creation of websites, and when IT didn't constantly have a backlog of business user requests-but those days are long gone," said Kevin Cochrane, vice president, WCM products and solutions at Interwoven. "Today's business climate demands that business users take ownership of the online channel, and from what we've seen from our customers across the board, business users are eager to take on this role-to have control and flexibility in managing the initiatives they're driving on a daily basis. As the Web Content Management pioneer, Interwoven is continuing to lead and evolve the market with the introduction of LiveSite, and we're excited to play such an integral role in helping business users and IT more effectively partner in the Web publishing process." Fully integrated with the Interwoven TeamSite Web Content Management Server, LiveSite extends the industry-leading ease-of-use brought to market with the introduction of TeamSite 6.0, and leverages TeamSite's best-in-class workflow, version control, staging, rollback, and preview capabilities. Key product features of Interwoven LiveSite include: -- WYSIWYG Publishing -- Business users are empowered to rapidly design Web pages, contribute content, and launch new microsites using site templates and drag-and-drop layout capabilities. -- Component-Based Page Assembly -- Business users can choose from a gallery of approved Web building blocks for assembling Web pages quickly, easily, and without coding. Components can be deployed an unlimited number of times, in any combination, and across multiple pages, enabling organizations to scale through component reuse. -- Point-and-Click Customization -- Business users can control the overall site user experience by easily making customizations directly to a page. With point and click simplicity, content can be rapidly modified to address changing business requirements. -- In-Context Review and Edit -- Authorized business users can easily modify content in the context of any Web page they are browsing without having to go to a separate content management interface. -- Single-Point Deployment and Delegated Administration -- IT departments can centrally manage site templates and a component library to facilitate efficient code testing and maintenance, while delegating a complete range of site creation, data presentation, and customization authority to permitted business users. Availability Interwoven LiveSite is generally available now. For more information, please go to http://www.interwoven.com/products/content_management/livesite/index.html Interwoven and Kyle McNabb, senior analyst at Forrester Research, will host a joint webcast on Wednesday, January 26th at 11:00 a.m. PT on "Key Considerations for 2005 Web Initiatives," including a live demonstration of LiveSite. To register, please visit http://www.interwoven.com/events/online/wcm/LiveSite_Forrester_Webcast.html About Interwoven Interwoven, Inc., provider of Enterprise Content Management solutions for business, enables organizations to unify people, content and processes to minimize business risk, accelerate time-to-value and sustain lower total cost of ownership. Interwoven delivers deep industry-specific solutions which reduce business process cycle time from initial collaboration through design, production, sales, marketing, legal review, IT and service. Interwoven leads the industry with a service-oriented architecture today and easy-to-use, best-in-class components and solutions. Today, more than 3,100 enterprises, law firms and professional services organizations worldwide are Interwoven customers including British Telecom, Ford, Freshfields Bruckhaus Deringer, General Motors, Jones Day, Motorola and Yamaha. Interwoven is headquartered in Sunnyvale, Calif., with offices around the world. For more information visit www.interwoven.com. (Logo: http://www.newscom.com/cgi-bin/prnh/20030430/IWOVLOGO ) Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20030430/IWOVLOGO AP Archive: http://photoarchive.ap.org/ PRN Photo Desk, photodesk@prnewswire.com Source: Interwoven, Inc. CONTACT: media, Catherine Brew of Interwoven, Inc., +1-408-530-7043, or cbrew@interwoven.com Web site: http://www.interwoven.com/ ------- Profile: International Entertainment