StickyADS.tv Continues to Conquer Europe by Opening an Office in London

StickyADS.tv Continues to Conquer Europe by Opening an Office in London

PARIS, June 6, 2014 /PRNewswire/ --



The video advertising solutions specialist continues its rapid expansion by opening in
a fifth country in less than a year.



StickyADS.tv, an ad technology company specializing in programmatic video solutions
(SSP/supply side platform) for premium publishers (TV broadcasters and video advertising
sales houses) announces the opening of an office in London, United Kingdom. The company is
continuing its rapid expansion in Europe with this new office covering the UK and Nordic
regions after having opened branches in Milan, Madrid and Hamburg in the last few months.



(Logo:
http://photos.prnewswire.com/prnh/20140606/690518 )




This latest development will help StickyADS.tv secure its position as a leader in the
European RTB (real-time bidding) video advertising market. RTB is the segment of the
digital advertising industry that is seeing the strongest growth. The market is expected
to grow by 127% between 2013 and 2017. Hervé Brunet, co-founder of StickyADS.tv, said,
"Programmatic video buying is a major trend with more than a third of video purchases in
Europe expected to be via RTB in 2017. Europe is leading the way in this market because
trading media has local specificities by country and programmatic buying offers
productivity gains for pan-European advertisers."



The "best in class" video technology built by StickyADS.tv and the quality of its
service team - with dedicated offices throughout Europe - are the pillars of its
international success in the ad technology industry. "We aim to become the leader in
programmatic video solutions for premium publishers. This strategy is already paying
dividends since we are now present in 5 countries with a monetizable inventory exceeding 1
billion video views per month. The United Kingdom market is of major importance because of
its position as a pan-European media-buying centre for many advertisers and headquarters
for major European publishers. The supporting technology is heavily influenced by the
American players but US programmatic models are different. Our strong business footprint
in Europe represents the interests of our European clients even better. StickyADS.tv has a
solid video business based on the private market place model; a business model that
prevails across Europe," continued Hervé Brunet.




Media contact: Agence RAOUL
Sibylle de Villeneuve
sibylle@agenceraoul.com
(+33)-06-45-29-58-57




Photo:
http://photos.prnewswire.com/prnh/20140606/690518


Photo:http://photos.prnewswire.com/prnh/20140606/690518
http://photoarchive.ap.org/
StickyADS.tv


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