Cinepolis Ups Its IMAX Commitment With A New Theatre In India

Cinepolis Ups Its IMAX Commitment With A New Theatre In India

-- Top-Five Global Exhibitor Expands IMAX Footprint To India with Mumbai Location

NEW YORK, Sept. 19, 2013 /PRNewswire/ -- IMAX Corporation (NYSE: IMAX; TSX: IMX) and Cinepolis, one of the world's largest exhibition circuits, today announced an agreement to install a new IMAX(®) theatre to be located in the newly constructed Viviana mall in the Thane section of suburban Mumbai, India. The deal, which marks Cinepolis' first IMAX theatre in India, brings to 14 the exhibitor's total IMAX commitment, with seven IMAX theatres open and five in backlog in Mexico and one open in Brazil. Today's announcement also brings to 15 the number of IMAX theatres open or contracted to open in India.

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"Our vision is to offer the highest-quality entertainment experience possible and continually surpass our guests' expectations," said Alejandro Ramirez, CEO of Cinepolis Worldwide. "IMAX helps us deliver on this promise and we're delighted to expand our partnership. This IMAX theatre will be hosted in our flagship 14 Screener megaplex at the Viviana Mall. We continue to invest heavily into the country to deliver the best cinema-going experience to our patrons."

"Today's agreement with Cinepolis further extends our partnership with one of the world's largest exhibitors into India - a key market with an avid movie-going population that presents strong growth potential for IMAX," said Don Savant, Senior Vice President and Managing Director, Asia Pacific. "We're pleased to see existing partners expand their IMAX business - a testament to the truly differentiated brand and entertainment experience we deliver."

About Cinepolis
Cinepolis is the world's 4th largest movie theater circuit, operating more than 3,000 screens in 11 countries and serving close to 200 million patrons annually. The company operates its screens under four different brands that span across the ultra-premium to the extreme value segments. As a company that is committed to innovation, Cinepolis was the first to pioneer the concept of premium movie theaters via its Cinepolis VIP brand. The company aspires to provide its patrons the best overall experience in filmed entertainment and employs a global workforce of 22,000 people to support its mission. Founded in 1971, Cinepolis is privately held and is headquartered in Morelia, Mexico.
www.cinepolis.com

About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you've never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX's network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo, Shanghai and Beijing. As of June 30, 2013, there were 767 IMAX theatres (634 commercial multiplexes, 19 commercial destinations and 114 institutions) in 54 countries.

IMAX(®), IMAX(®) 3D, IMAX DMR(®), Experience It In IMAX(®), An IMAX 3D Experience(®), The IMAX Experience(®) and IMAX Is Believing(®) are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

This press release contains forward looking statements that are based on IMAX management's assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. These risks and uncertainties are discussed in IMAX's most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.

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IMAX Corporation

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