Encoding.com's Vid.ly Sponsors hackday.tv 24-Hour Hackathon in New York

Encoding.com's Vid.ly Sponsors hackday.tv 24-Hour Hackathon in New York

SAN FRANCISCO, Sept. 6, 2011/PRNewswire/ --Encoding.com, the world's largest video encoding service and provider of Vid.ly, the universal video platform, today announced that it is sponsoring hackday.tv, a 24-hour hackathon dedicated to showcasing innovation and creativity in the world of video. Taking place on September 10th and 11th in New York City and managed by the team from Shelby.tv, the event brings together video developers and videographers to build, demo, and promote video applications utilizing APIs from Encoding.com, Vid.ly, Twilio, Shelby.tv, Boxee, and more. The winning team's work will be showcased on the Times Square jumbotron.

(Logo: http://photos.prnewswire.com/prnh/20110124/SF34134LOGO)

"Using the Vid.ly API, in conjunction with the other participating APIs, developers can now build elegant and powerful video applications without actually having to manage video assets," said Jeff Malkin, president of Encoding.com. "Encoding.com is happy to support New York's inaugural video hackday.tv. We anticipate some exciting video innovations from this group of the best and brightest software talent who are passionate about video."

-- Date: September 10 and 11, 2011
-- Location: General Assembly, Manhattan's Startup Hub at 902 Broadway
-- Sign up: http://www.eventbrite.com/event/2072060589
-- Judging and Demos (open to the public) - September 11, 2:00 PM

Encoding.com's Vid.ly, the industry-leading Universal Video URL platform, provides a powerful, scalable, and simple platform for serving video to every user on any browser or mobile device. Utilizing the Vid.ly and Encoding.com APIs, developers can develop applications such as:

-- a user-generated video app for end users to record video to share easily
across social networks
-- a "dot TV" mobile app for broadcast media
-- a QR Code app to scan codes to generate videos on mobile devices
-- an i-reporter app to capture, upload and share news as it happens

About Encoding.com

Encoding.com, the world's largest video encoding service and provider of Vid.ly, the universal video platform, powers over 2,000 companies, including leading brands across media and entertainment, eLearning, retail, telecommunications, lifestyle, and advertising. Blending a flexible SaaS model using cloud-computing platforms, Encoding.com enables publishers and developers to instantly scale, while eliminating expensive video infrastructure investments. Encoding.com supports all popular web and mobile formats utilizing its proprietary Encoding Intelligence(TM) to accelerate processing, reduce errors, and optimize video for any device. Gartner recognized Encoding.com as a "Cool Vendor 2011." For ongoing Company updates, please see http://blog.encoding.com or follow @encodingdotcom on Twitter.

SOURCE Encoding.com

Photo:http://photos.prnewswire.com/prnh/20110124/SF34134LOGO
http://photoarchive.ap.org/
Encoding.com

CONTACT: Frances Mann-Craik of Addison Marketing, +1-408-868-9577, frances@addisonmarketing.com, for Encoding.com

Web Site: http://www.encoding.com

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