Sergio Romero Named Programming Manager of Azteca America

Sergio Romero Named Programming Manager of Azteca America

LOS ANGELES, July 20 /PRNewswire/ -- Azteca America announced today the appointment of Sergio Romero to the position of Programming Manager. The appointment is effective immediately.

"With more than 20 years of experience working with Telemundo and Univision in areas such as Programming, Sales and Promotion, he will surely strengthen our reach within the U.S. Hispanic community," said Alberto Santini Lara, Executive Vice President of Programming, Production and Marketing.

Mr. Romero began his media career at age 13 as a DJ for KINT in El Paso. After graduating from the University of Colorado in Boulder and being the voice of KBNO radio in Denver, he began his television career with local stations in Denver and Houston, before moving to the position of Network Producer of Programming and Promotion for Telemundo and later Director of Promotions for Univision.

He will report directly to Alberto Santini Lara, working in close coordination to refine the Azteca America network grid to reach the broadest appeal for Hispanic audiences.

About Azteca America

Azteca America is the alternative choice in broadcast television for Spanish speaking families residing in the United States. Azteca America operates in 70 markets nationwide and can also be seen on DIRECTV Mas Channel 441 (AZA 441) and DISH Network Channel 825. Wholly owned by Mexican broadcaster TV Azteca, S.A. de C.V., Azteca America has access to the best programming from TV Azteca's three national networks, including a library with over 200,000 hours of original programming and news from local bureaus in 32 Mexican states. The network complements Mexican programming with an innovative line-up of shows from international producers and distributors to ensure the finest programming for Spanish-speaking viewers and unique advertising solutions for partners seeking to reach the most dynamic market in the country.

Press Contact:
Daniel McCosh
011-5255-1720-0059
dmccosh@gruposalinas.com

Source: Azteca America

CONTACT: Daniel McCosh, Grupo Salinas, +5255-1720-0059,
dmccosh@gruposalinas.com

Web Site: http://www.aztecaamerica.com/

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