O2 Media Inc. Announces Content Partnership With Hulu

O2 Media Inc. Announces Content Partnership With Hulu

POMPANO BEACH, Fla., July 20 /PRNewswire/ -- Entertainment producers O2 Media Inc. announces its long-running women-centric TV show -- The Balancing Act airing on Lifetime Television -- is now available on Hulu, an online video service that offers hit TV shows, movies, and clips at Hulu.com and other online destination sites.

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"Adding Hulu to what we call our 'value envelope' is fantastic for our shows," says Gerald Czarnecki, O2 Media's President & CEO. "Through Hulu, we will be expanding our viewership to a younger demographic, and to fans who want to watch their favorite show any time of day or night. That's a huge added value and tremendous additional exposure to those appearing on our shows."

Vice President of Marketing/Internet Evangelist Limor Windt was instrumental in working to strike the deal with Hulu. "We approached Hulu with the idea of becoming a content partner, and their enthusiasm was greater than we could have expected. Our networks are also excited for the additional 'eyeballs' we all gain from Hulu."

Celebrity guests on The Balancing Act include Vivica A. Fox, Blair Underwood, Brendan Fraser, Brooke Shields, Olivia Newton-John, Belinda Carlisle, Kim Kardashian, Jamie Lee Curtis, Jon Secada and more.

O2 Media's other long-running woman-centric show, Designing Spaces, airing on WE tv, has also just joined its sister show on Hulu.

It was a good marriage from the get-go, with each entity getting high-value propositions they'd been seeking. "This is a big leap forward for O2 Media," Ms. Windt continues. "We're moving online faster than we anticipated, and realize we can engage so many more women online with our educational format."

Contact: Limor Windt, limor@o2mediainc.com, 954.691.1102

ABOUT O2 MEDIA

O2 Media Inc. was founded by early pioneers of the Branded Entertainment industry. Our principals have been performing Direct-to-Consumer, Direct Response marketing and creating Branded Entertainment since 1992. In addition to our expertise in DR, we are also the home of full production facilities, with a full in-house staff to offer turnkey production services, online marketing and go-to-market advertising and branding strategies.

Creators of the hour-long The Balancing Act show on Lifetime TV and Designing Spaces on WE tv, we bring Social Media to TV with the vision to Engage, Entertain and Educate the world through marketing and content creation.

Who We Are: Watch our Reel

Brands We Work With: Testimonials

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Source: O2 Media Inc.

CONTACT: Limor Windt of O2 Media, +1-954-691-1102, limor@o2mediainc.com

Web Site: http://www.o2mediainc.com/

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