Borders(R) Unveils Huge 'New Moon' Collection Including Exclusive T-Shirts, Hoodie, Pajamas, Jewelry and More

Borders(R) Unveils Huge 'New Moon' Collection Including Exclusive T-Shirts, Hoodie, Pajamas, Jewelry and More

ANN ARBOR, Mich., Oct. 27 /PRNewswire/ -- Borders® has something for every "Twilight" fan in its "New Moon" collection, now in stores and online at Borders.com. Inspired by the upcoming feature film "The Twilight Saga: New Moon," items range from exclusive T-shirts and pajamas for passionate fans who want to proudly show their allegiance to "Team Edward" (or "Team Jacob") to necklaces and bracelets for those who want a subtle yet powerful reminder of the captivating love story--and everything in between! Importantly, each item is value priced so fans know that when they are purchasing a "New Moon" or "Twilight"-themed product from Borders, they're getting a high-quality item at a great price.

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The following is an overview of some of the many items in Borders' "New Moon" and "Twilight" collections:

For the fashionista fan

Borders is offering four exclusive "New Moon" T-shirts. The "love trio" T-shirt features images of Bella, Jacob and Edward on a rich brown background. Also available are shirts that include individual images of Edward and Jacob, both of which are available in black. The favorite among Borders' staff is a silky thin T-shirt -- perfect for layering -- that depicts the "Wolf Pack" tattoo Jacob sports in the movie, superimposed on a background that cascades in color from gold to chocolate brown. There's also a knit "Wolf Pack" tattoo hoodie just right for cool nights and temperate days. And, for "Twilight"-inspired dreams, there's the "Wolf Pack" tattoo pajamas in soft 100 percent cotton. Both the hoodie and the pajamas are also Borders exclusives.

For moms who love "Twilight" as much as their daughters

Borders knows that there are many moms who love the "Twilight" Saga as much as their daughters, so the retailer offers a number of pieces of jewelry with a high cool factor that moms and daughters alike can share and trade. Fans can choose from dangly earrings inspired by Jacob's Quileute Tribe, a turquoise necklace and turquoise bracelet -- the latter, a replica of the one worn by Alice in "The Twilight Saga: New Moon." For those who can't choose between Edward and Jacob there's a charm bracelet which includes "E" (for Edward) and "J" (for Jacob) charms as well as other symbols emblematic of their characters.

For fans who love utility -- with a "Twilight" twist

Borders is carrying a variety of bags to help "Twilight" fans get to all of their destinations in style. Options include a black canvas tote bag featuring the "love trio" image, a reversible hobo bag, as well as a heavy duty Edward messenger bag in the "New Moon" colors.

Something for everyone else...

In addition to these many items, Borders also carries an exclusive "love trio" poster, exclusive wall scrolls in a variety of designs, as well as bookmarks, magnets, journals and more. For additional information and to order select items online, visit the Borders Twilight Shop at www.borders.com/twilightshop.

About Borders Group, Inc.

Headquartered in Ann Arbor, Mich., Borders Group, Inc. (NYSE:BGP) is a leading specialty retailer of books as well as other educational and entertainment items. The company employs approximately 25,000 throughout the U.S., primarily in its Borders® and Waldenbooks® stores. Online shopping is offered through borders.com. Find author interviews and vibrant discussions of the products we and our customers are passionate about online at facebook.com/borders, twitter.com/bordersmedia and youtube.com/bordersmedia. For more information about the company, visit borders.com/media.

First Call Analyst: Wilhelm, Ed
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Photo: http://www.newscom.com/cgi-bin/prnh/20060208/BORDERSLOGO

Source: Borders

CONTACT: Mary Davis, Borders, +1-734-477-1374,
mdavis4@bordersgroupinc.com

Web Site: http://www.borders.com/

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Profile: International Entertainment