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Thursday, September 24, 2009

CBS Sports Mobile Launches Live Streaming for SEC ON CBS Football & Basketball

CBS Sports Mobile Launches Live Streaming for SEC ON CBS Football & Basketball

CBS Sports: College Mobile App Available for iPhone & iPod Touch

LOS ANGELES, Sept. 24 /PRNewswire/ -- CBS Sports, the exclusive national over-the-air broadcaster of Southeastern Conference home football games, will stream its entire 2009 SEC college football schedule live on CBS Sports Mobile through the CBS Sports: College application, which is available for iPhone and iPod Touch users. The SEC ON CBS continues this Saturday, Sept 26 (3:30-7:00 PM, ET) with Arkansas at No. 3-ranked Alabama.

In addition to live streaming video from the entire 2009 SEC ON CBS college football schedule, the CBS Sports: College application for the iPhone and iPod touch will provide users in-game box scores and player stats, even as an overlay on top of the video. Additionally, a full Division FBS college football scoreboard, individual gamecenters for top 25 matchups, polls, headlines and standings are accessible through the CBS Sports: College application.

As part of its offering, the CBS Sports: College application will also stream select games from CBS Sports' 2009-10 SEC College Basketball schedule. Developed in partnership with MobiTV, the CBS Sports: College application is now available for $9.99 from Apple's App Store on iPhone and iPod touch.

Last week, CBS Sports announced that for the second consecutive season, they would stream the entire 2009 SEC college football schedule live on CBSSports.com The SEC ON CBS game of the week is offered free of charge on CBSSports.com and allows viewers the ability to access a scoreboard feature with in-game statistics as well as track college football scores and standings from around the country. Additional options include a live chat feature, video preview segments and on-demand highlights as the game progresses.

"Following up on our success last season streaming the SEC on CBSSports.com, we are excited to extend coverage to the mobile platform to better serve college fans by delivering the SEC on CBS to them when, where and how they want it," said Mike Aresco, Executive Vice President, CBS Sports.

"Taking the live video from CBS Sports' game coverage and extending it to the mobile platform was a natural next step and we're happy to provide fans of SEC football the ability to watch no matter where they are," said Jason Kint, Senior Vice President and General Manager, CBSSports.com.

A total of 15 SEC contests will be streamed live on CBS Sports Mobile concluding with the SEC Championship Game featuring the Eastern and Western Division champions on Saturday, Dec. 5 (4:00 PM, ET). Additionally, the 110th Army-Navy College Football Classic will also be streamed live on CBS Sports Mobile. The games are available exclusively on CBSSports.com, CBS Sports Mobile and can also be accessed through a link on the websites of all CBS affiliates.

CBS Sports begins its first year of its historic 15-year contract extension with the Southeastern Conference to broadcast its football and basketball games In addition to broadcast rights, the new deal includes digital, internet, wireless, video-on-demand and enhanced highlight rights across all CBS Sports properties.

First Call Analyst:
FCMN Contact:

Source: CBS Sports Mobile

CONTACT: CBS Sports: Jen Sabatelle, +1-212-975-4120,
jsabatelle@cbs.com, or CBSSports.com: Alex Riethmiller, +1-954-489-4235,
ariethmiller@cbs.com


Profile: International Entertainment

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