Three 6 Mafia Rocketing Up the Charts as 'Shake My' Featuring Kalenna Debuts at Top 40 Rhythm

Three 6 Mafia Rocketing Up the Charts as 'Shake My' Featuring Kalenna Debuts at Top 40 Rhythm

Three 6 Mafia's Eagerly Awaited New Album Laws of Power Available In Stores & Online Tuesday, November 10, 2009

NEW YORK, Aug. 25 /PRNewswire/ -- Columbia Records artist Three 6 Mafia return to the charts as "Shake My" featuring Kalenna, debuts at America's Top 40 Rhythm radio stations. In less than two weeks since its release, the smash single debuted on the chart at the #33 slot, making this the duo's fastest charting single of their twenty year career.

The Rodney "Darkchild" Jerkins and Osinachi Nwaneri produced "Shake My" featuring Kalenna, will be available through all digital service providers on August 25. Also, the D.J. Paul and Juicy "J" produced track, "Lil' Freak (Ugh Ugh Ugh)" featuring Webbie, has received immediate response from club and mix-show DJ's and will be available for digital download September 15. Laws of Power is the first release for Three 6 Mafia since Last 2 Walk in 2008. The first single from Last 2 Walk ,"Lolli Lolli (Pop That Body)," hit the #1 Hip Hop Song position on iTunes and sold over 1.2 million singles.

Three 6 Mafia secured its place in hip-hop history and the annals of the Academy of Motion Picture Arts & Sciences when "It's Hard Out Here For A Pimp," from the highly acclaimed "Hustle & Flow," took home the Best Achievement In Music Written for Motion Pictures (Original Song) Oscar statue on Sunday, March 5, 2006.

The Academy Award win was the most visible of a long series of triumphs for Three 6 Mafia. That year's Best Song Oscar also represented a major victory for hip-hop itself as the groundbreaking art form, as represented by Three 6 Mafia, broke out of the underground to achieve bona fide recognition from the mainstream. That same year, Three 6 Mafia was presented with the Key to The City of Memphis by Mayor Willie W. Herenton, the city's first African-American mayor and became the first rap performers to be given a "Note on Beale Street," the Memphis equivalent of a star on Hollywood Boulevard.

Originally released in late 2005, Most Known Unknown, the last major label release from Three 6 Mafia , was singled out as "one of the year's best hip-hop albums," by Kelefa Sanneh in a "Critic's Choice" review in The New York Times. The RIAA platinum-certified Most Known Unknown entered the Billboard Top 200 album sales chart at #3 while also debuting at #1 on both the R&B Album Sales and the Rap Album Sales charts.

Most Known Unknown once again upped the ante on Three 6 Mafia, whose previous album, the RIAA Gold-certified Da Unbreakables, debuted at #4 on the Top 200 in 2003 and the Rap album sales chart at #1. Da Unbreakables became the #1 best-selling album in Birmingham, Chattanooga, Jackson, Knoxville, Little Rock, Memphis, Mobile, Nashville, and Paducah.

Garnering a cult-like following since their humble beginnings peddling TDK mix tapes, the Memphis, Tennessee-based Three 6 Mafia personify the essence of Down South Hip-Hop. With an ever-growing string of gold and platinum accomplishments, the group has never lost its core connection to the pulse of the underground. Three 6 Mafia has had a series of successful recordings dating back to 1995 and the group's initial releases: the first independent release, Smoked Out, Locked Out, the first full-length album, Mystic Stylez (which sold more than 200,000 copies), and the Live By Your Rep EP.

Three 6 Mafia scored its first major label success in 1997 with Chapter 2: World Domination (Relativity), which sold more than 800,000 copies. The group claimed gold status on the destructive lead single, "Tear Da Club Up." Even more success came with the follow-up album, When The Smoke Clears, in 2000. That album debuted at #6 on Billboard's Top 200 album sales chart, and has sold well over one million copies. As if musical success weren't enough, the group moved into the video realm, releasing the Choices DVD and Choices soundtrack album in 2001. The Choices DVD has sold more than 100,000 units (which is platinum status for home DVDs/videos). A well-received follow-up DVD, Choices II: The Set-Up, was released in March 2005.

Three 6 Mafia served as executive producers and starred in the MTV reality show "Adventures In Hollyhood."

First Call Analyst:
FCMN Contact:

Source: Hypnotize Minds/Columbia Records

CONTACT: Andre Morris of Columbia Records, +1-212-833-5072, fax,
+1-212-833-8536, andre.morris@sonymusic.com

---

Profile: International Entertainment