AT&T U-verse TV Football Fans Score With Unique College Football Content, Fantasy Football App

AT&T U-verse TV Football Fans Score With Unique College Football Content, Fantasy Football App

Just in Time for Football Season, New Interactive Application and On Demand Programming Enhance the Game-Watching Experience for Fans

DALLAS, Aug. 24 /PRNewswire-FirstCall/ -- AT&T U-verse(SM) TV customers can kickoff the football season with new content and features that make watching their favorite teams even better. AT&T* today announced the availability of "College Football Extras," a new On Demand category featuring content from several top college football programs, and the return of the Yahoo! Sports Fantasy Football application -- both available at no extra cost.

"AT&T U-verse customers know that there's really only one way to watch TV, especially the big game," said Jeff Weber, vice president of video services for AT&T Mobility and Consumer Markets. "Our new football content and fantasy application improve how you can stay on top of your college teams and fantasy football leagues. These latest upgrades are yet another example of how we continue to bring our customers more and more."

Alumni and college football fans from across the country can now follow their teams with a new "College Football Extras" On Demand category that features free, unique content from top college programs, including Georgia Tech, The University of Connecticut, The University of Kansas, The University of Southern California, The University of Texas and all of the Big Ten Conference teams. "College Football Extras" will offer 2008 season highlights, a 2009 season preview, and more content throughout the season from each university.

Fantasy football die-hards are able to manage their fantasy teams right from their U-verse TV with the return of last year's popular Yahoo! Sports Fantasy Football application. The app allows you to simply and conveniently track your fantasy football team and receive customized information on your favorite professional football teams through the AT&T U-bar.

Customers can set up their fantasy league and team preferences online at http://att.yahoo.com/football by using their AT&T U-verse High Speed Internet master account. They can then automatically track the progress of their fantasy team -- including current team matchups and league standings -- through the U-verse app. The app also provides up-to-date professional league game stats, including the top passing, rushing and touchdown stats for each player and team; scoring logs with a brief description of how each score in the game was made and by which player; and league leaders in receiving yards, tackles, touchdowns and more.

Additionally, to coincide with the start of football season, AT&T U-verse has launched a new "Classic Sports Movies" On Demand category which features some of the most popular sports movies of all time. The titles will range from $2 to $6 per rental, and are available in Standard Definition (SD), High Definition (HD) or both.

U-verse TV customers can also order the ESPN GamePlan package for an Early Bird Special of $115 online at http://uverse.att.com/ through Sept. 4. ESPN GamePlan offers maximum college football coverage every Saturday from September through December with up to 12 games per week, featuring key matchups and rivalries from top conferences including: ACC, Big 12, Big East, SEC, PAC-10, MAC, Sun Belt and WAC.**

These features are the latest examples of standard AT&T U-verse services and applications that improve the viewing experience for football fans and all customers. With fast channel change, U-verse TV football fans can channel surf without the delay experienced on other digital TV services, and all U-verse TV customers enjoy picture-in-picture browse capability that lets you preview games on other channels. Sports junkies can also follow their favorite sports teams through the AT&T U-bar by setting up their personalized team, weather, traffic and stock preferences through the AT&T portal with their U-verse High Speed Internet account.

U-verse TV customers can also enjoy the exclusive ability to watch and manage recordings from a single DVR on any connected TV in the house with U-verse Total Home DVR, the ability to record up to four programs (or can't-miss games) at once, an extensive High Definition (HD) channel lineup with access to 110 HD channels, and more.

AT&T U-verse TV is the only 100 percent Internet Protocol-based television (IPTV) service offered by a national service provider, making AT&T U-verse one of the most dynamic and feature-rich services available today. AT&T U-verse TV ranked "Highest in Residential Television Service Satisfaction in the North Central, South, and West Regions," according to the J.D. Power and Associates 2008 Residential Television Service Provider Satisfaction Study(SM).

For additional information on AT&T U-verse -- or to find out if it's available in your area -- visit http://uverse.att.com/. Customers can get more information about U-verse TV programming and television events by visiting http://uconnect.att.com/.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

**Games telecast locally may also be included in the ESPN GamePlan. Game schedule, number of games and actual match-ups are subject to change. Games subject to local blackout. Subscriptions subject to applicable sales tax.

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse(SM) and AT&T | DIRECTV(SM) brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T's Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE magazine's list of the World's Most Admired Companies.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com/. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services.

AT&T U-verse services are provided by AT&T local telephone companies. Geographic and service restrictions apply to AT&T U-verse. Call or go to www.uverse.att.com to see if you qualify. Customizing options require AT&T U-verse High Speed Internet Service. Wireless phone with Internet access required and standard data charges may apply. Full Total Home DVR functionality requires a receiver for each additional TV at $7 per month each. HD Service. A monthly $10 HD Technology Fee applies for access to HD service. Subscription to an AT&T U-verse programming package and an HDTV required. HD channel availability varies by package selected. HD Premium Tier available for an additional $5 per month and requires subscription to HD service for $10 per month. Once an On Demand program is ordered, it cannot be cancelled by customer care or remote and the customer will be billed.

AT&T received the highest numerical score among television service providers in the South, North Central and West regions in the proprietary J.D. Power and Associates 2008 Residential Television Service Satisfaction Study(SM). Study based on 18,938 total responses from measuring providers in the South (13), North Central (11) and West (10) regions and measures consumer satisfaction with television service. Proprietary study results are based on experiences and perceptions of consumers surveyed in July 2008. Your experiences may vary. Visit jdpower.com.

First Call Analyst:
FCMN Contact: wirenews@fleishman.com

Source: AT&T Inc.

CONTACT: Jill Rountree of AT&T Inc., +1-512-495-7186

Web Site: http://www.att.com/

---

Profile: International Entertainment