Walmart to Launch Miley Cyrus & Max Azria Clothing Line as Walmart Presents the Miley Cyrus Concert Tour

Walmart to Launch Miley Cyrus & Max Azria Clothing Line as Walmart Presents the Miley Cyrus Concert Tour

North American Tour to Kick Off This September; New Paperless Ticket Technology Utilized for North American Tour Going on Sale June 13, 2009 at 10:00a.m.

BENTONVILLE, Ark., June 3 /PRNewswire-FirstCall/ -- Walmart today announced the introduction of Miley Cyrus & Max Azria, a new clothing line available only at Walmart. Walmart brings together best-selling artist and entertainer Miley Cyrus and Max Azria of apparel house BCBGMAXAZRIAGROUP, Inc. to offer customers affordable and trend-right apparel. The line will arrive in all Walmart stores and on Walmart.com in early August, and includes tops, pants, graphic tees, shoes and accessories, all priced less than $20.

"Our launch of the Miley Cyrus & Max Azria line continues our strategy of engaging customers across categories," said John Fleming, executive vice president and chief merchandising officer, Walmart U.S. "This time, we're bringing together a leading entertainer and a top apparel house to bring exciting product and price leadership to our customers."

Miley Cyrus' rock-and-roll roots influenced many of the looks. The line reflects a continuation of her relationship with Walmart, where she is among the retailer's top-selling recording artists. "I love creating looks that are all about personal expression and individuality," said Cyrus. "Collaborating with Max Azria has been an amazing experience, and I'm really excited about launching this line with Walmart. There's even more to come!"

"Miley Cyrus is talented and approachable, so working with her sparked a line that is authentic and vibrant," said Max Azria, designer and CEO of BCBGMAXAZRIAGROUP, Inc. "By partnering with Walmart, we saw an opportunity to reach mainstream customers with our product and introduce our designs to a much broader audience."

Complementing the Miley Cyrus & Max Azria announcement, Walmart will be the title sponsor of the Miley Cyrus concert tour. AEG Live announced that tickets for the North American tour will go on sale to the public on June 13, 2009, at 10:00a.m. American Express(R) Cardmembers will have the exclusive opportunity to purchase advance tickets to the tour prior to public sale. Tickets will be available for purchase with an American Express Card through ticketmaster.com/mileycyrus or by calling 800-745-3000, from 10:00a.m. locally Wednesday, June 10, 2009 through 10:00p.m. locally Friday, June 12, 2009.

All tickets will be sold exclusively through Paperless Ticket delivery, which means fans will not receive a physical concert ticket for their entry into the event. Buying paperless helps ensure fans have secure and convenient access to event tickets at the original sale price.

On the day of show, concert-goers just need to bring the credit card they used for the ticket purchase and their government-issued photo ID to the concert. All members of the ticket purchaser's party must be present at the same time to enter the venue. The venue's ticket usher will swipe their credit card upon entry and present each person in their party with seat locator slips for quick access into the show. To purchase paperless tickets or for more information, fans should visit ticketmaster.com/mileycyrus or call their local Ticketmaster charge-by-phone number.

Box-office sales will be limited to day of show sales only and will be paperless. Gift Cards will not be accepted. Fans in Portland, OR; Des Moines, IA; Las Vegas, NV; Tulsa, OK; Philadelphia, PA and Columbia, SC should visit their local concert venue Web site or aeglive.com for purchase information as tickets will not be sold through Ticketmaster. Tour tickets are limited to four (4) per household.

Upcoming European dates will be announced in the near future. The full North American schedule for the Miley Cyrus concert tour 2009 is as follows:

   Date              Location                Venue   September 14th    Portland, OR            Rose Garden   September 16th    Tacoma, WA              Tacoma Dome   September 18th    Oakland, CA             Oracle Arena   September 20th    San Jose, CA            HP Pavilion at San Jose   September 22nd    Los Angeles, CA         Staples Center   September 23rd    Anaheim, CA             Honda Center   September 25th    Glendale, AZ            jobing.com Arena   September 26th    Las Vegas, NV           Thomas & Mack Center   September 29th    Salt Lake City, UT      Energy Solutions Arena   October 2nd       Omaha, NE               Qwest Center   October 3rd       Kansas City, MO         Sprint Center   October 4th       St. Louis, MO           Scottrade Center   October 6th       Auburn Hills, MI        The Palace of Auburn Hills   October 7th       Columbus, OH            Nationwide Arena   October 9th       Des Moines, IA          Wells Fargo Arena   October 10th      Milwaukee, WI           Bradley Center   October 12th      Tulsa, OK               BOK Center   October 15th      San Antonio, TX         AT&T Center   October 18th      Dallas, TX              American Airlines Center   October 20th      New Orleans, LA         New Orleans Arena   October 21st      Memphis, TN             FedExForum   October 23rd      Birmingham, AL          BJCC Arena   October 24th      N. Little Rock, AR      ALLTEL Arena   October 27th      Chicago, IL             United Center   October 29th      Minneapolis, MN         Target Center   October 31st      Louisville, KY          Freedom Hall   November 1st      Lexington, KY           Rupp Arena   November 3rd      Washington, DC          Verizon Center   November 4th      Philadelphia, PA        Wachovia Center   November 5th      University Park, PA     Bryce Jordan Center   November 7th      Newark, NJ              Prudential Center   November 8th      Newark, NJ              Prudential Center   November 9th      Boston, MA              TD Banknorth Garden   November 12th     Hartford, CT            XL Center   November 15th     Cleveland, OH           Quickens Loan Arena   November 16th     Indianapolis, IN        Conseco Fieldhouse   November 18th     Long Island, NY         Nassau Coliseum   November 19th     Long Island, NY         Nassau Coliseum   November 22nd     Greensboro, NC          Greensboro Coliseum   November 24th     Charlotte, NC           Time Warner Cable Arena   November 25th     Nashville, TN           Sommet Center   November 28th     Columbia, SC            Colonial Life Arena   November 29th     Atlanta, GA             Philips Arena   December 1st      Tampa, FL               St. Pete Times Forum   December 2nd      Miami, FL               American Airlines Arena  

For more ticket and tour information, fans can visit ticketmaster.com, walmart.com and aeglive.com. Tickets subject to applicable service charges. Event time and date subject to change. Ticketing information may vary per market. Please check your local venue for ticket purchasing information.

About Walmart

Every week, millions of customers visit Walmart Stores, supercenters, Neighborhood Markets, and Sam's Club locations across America or log on to its online store at www.walmart.com. The company and its Foundation are committed to a philosophy of giving back locally. Walmart is proud to support the causes that are important to customers and associates right in their own neighborhoods, and last year gave more than $378 million to local communities in the United States. More information about Walmart can be found by visiting www.walmartstores.com.

About Miley Cyrus

Miley Cyrus stars in the hit Disney Channel series "Hannah Montana," which is currently in its third season. She also stars in the feature film "Hannah Montana: The Movie," which topped the box office its opening weekend. Next, she will begin filming "The Last Song" scripted by Nicolas Sparks. Miley is a multiplatinum recording artist and is the youngest ever recording artist with four #1 albums in less than three years. She is also the best-selling author of Miles to Go, her first book that shares her inspiring story, spanning from her Southern roots in Tennessee to the excitement of her record-setting triumphs in TV, music and film.

About BCBGMAXAZRIAGROUP

BCBGMAXAZRIAGROUP, Inc. designs, develops, produces and markets complete collections of women's ready-to-wear and accessories, and select categories for men, each known for being at the forefront of creativity, quality and style. The Group is one of the worldwide leaders in ready-to-wear, encompassing a portfolio of 22 brands including BCBGMAXAZRIA, Max Azria, Herve Leger by Max Azria and BCBGeneration, among others, and a retail and wholesale network that includes more than 13,500 points of sale throughout the world.

About AEG Live

AEG Live, the live-entertainment division of Los Angeles-based AEG, is dedicated to all aspects of live contemporary music performance. AEG Live is comprised of touring, festival, exhibition, broadcast, merchandise and special event divisions, fifteen regional offices, and thirty state-of-the-art venues. The company is currently producing tours and productions including Bette Midler "The Showgirl Must Go On" and Cher at The Colosseum at Caesars Palace in Las Vegas and The Color Purple. The concert tour roster includes artists such as Taylor Swift, Leonard Cohen, Michael Jackson, Bon Jovi, Celine Dion, Hannah Montana, Britney Spears, Kenny Chesney, Paul McCartney and American Idols Live. AEG Live is the largest producer of music festivals in North America including the critically acclaimed Coachella Music and Arts Festival to Stagecoach and New Orleans Jazz and Heritage Festival. For more information, go to www.aeglive.com.

About American Express

American Express Company is a leading global payments and travel company founded in 1850. For more information, visit http://www.americanexpress.com/.

First Call Analyst:
FCMN Contact: mike.beckstead@wal-mart.com

Photo: http://www.newscom.com/cgi-bin/prnh/20070927/WALMARTCOMLOGO
http://www.newscom.com/cgi-bin/prnh/20090603/DA26931
http://photoarchive.ap.org/
AP PhotoExpress Network: PRN3
PRN Photo Desk, photodesk@prnewswire.com

Source: Wal-Mart Stores, Inc.

CONTACT: Melissa Hill of Walmart, 1-800-331-0085,
Melissa.Hill@wal-mart.com; or Meghan Prophet, +1-310-967-7246, or
+1-310-289-6200, meghan.prophet@pmkhbh.com, for Miley Cyrus; or Patrick
McGregor of BCBGMAXAZRIA, Inc, +1-212-704-4722, Patrick.McGregor@bcbg.com; or
Eve Samuels of Scoop Marketing, +1-213-639-6160, esamuels@solters.com, for
AEG; or Hannah Kamph of Ticketmaster, +1-310-360-2602,
Hannah.Kampf@ticketmaster.com

Web Site: http://www.walmartstores.com/
http://www.aeglive.com/
http://www.americanexpress.com/

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Profile: International Entertainment