Studio One Media Partners With Mark Burnett Productions to Cast Reality TV Shows With MyStudio

Studio One Media Partners With Mark Burnett Productions to Cast Reality TV Shows With MyStudio

SCOTTSDALE, Ariz., Dec. 22 /PRNewswire/ -- Utilizing a newly launched consumer technology to broaden the casting reach of reality television, Studio One Media, Inc. (BULLETIN BOARD: SOMD) today announced a broad-based, multi-year agreement with Mark Burnett Productions to use Studio One's new MyStudio(TM) video recording studios to augment the casting of Mark Burnett TV shows. Mark Burnett Productions will also have the exclusive right to develop reality based TV shows with MyStudio content, which officially launched in Scottsdale on September 29.

Mark Burnett is responsible for some of TV's biggest reality hits including "Survivor," "Are You Smarter Than A 5th Grader?", "The Apprentice", "Rock Band" (based on the popular video game), and the upcoming "Starmaker" (P. Diddy's new series offering the winner a deal with Bad Boy Records). Given that reality shows often hold live auditions only in a handful of cities, MyStudio has the potential to significantly expand audition opportunities for millions of people in markets across the U.S. as the technology rolls out nationwide.

"MyStudio makes it easier for people to audition for reality TV and showcase their best talents," offered Emmy winner Mark Burnett. "The quality of MyStudio's digital audio/video capabilities, its planned national rollout over the next year, and its online delivery mechanism all make Studio One Media a natural partner."

"This is a milestone deal that we believe affirms the viability of our new MyStudio recording studios to connect America with Hollywood and the entertainment industry," stated MyStudio Founder, Larry Ryckman. "We are excited to partner with Mark Burnett Productions and look forward to populating his television shows with talent discovered inside MyStudio."

With a goal to expand into a breadth of auditions and contests - spanning music, modeling, comedy and other areas - Studio One Media recently announced a nationwide competition with L.A. Models to discover new modeling talent via MyStudio. In July, Studio One also signed a groundbreaking multi-year pact with music giant EMI Music Publishing allowing a legal way for the public to create music videos using popular licensed music for internet viewing.

About Mark Burnett Productions

Mark Burnett Productions (MBP) is a leading production company for primetime television, cable, and the Internet, and has produced over 1,100 hours of television programming which regularly airs in over 70 countries around the world. MBP revolutionized television with hits such as Survivor (CBS), The Apprentice (NBC), Rock Star (CBS), the DreamWorks co-productions On The Lot (FOX) and The Contender (Versus), and the smash hit Are You Smarter Than A 5th Grader? (FOX), which is currently being produced in 51 countries. and the daytime syndicated hit, Martha. In the summers of 2007 and 2008, MBP entered the world of award shows, when Mark Burnett served as executive producer for the MTV Movie Awards. In October of 2007, MBP opened Mark Burnett Productions Asia; a joint venture with Genting International, to both create new content for and adapt established formats in the Asian market. Since 2001, MBP has garnered a total of 51 Emmy nominations with 5 wins, and has won 4 People's Choice Awards. Mark Burnett has been named one of the most influential people in the world by TIME magazine and TV Guide's most valuable player and, in 2007, was inducted into the Broadcasting and Cable Hall of Fame.

About Studio One Media, Inc.

Studio One Media, Inc. is a Scottsdale, Arizona-based company that has developed MyStudio, a self-contained, state-of-the-art, high-definition (HD) interactive audio/video recording studio designed for installation in shopping malls and other high-traffic areas. MyStudio offers groundbreaking HD video and recording studio audio quality from a proprietary (22 patents pending), stand-alone recording studio. MyStudio and its accompanying website, www.mystudio.net, uniquely incorporate the best elements of some the world's leading internet and entertainment properties - including the video sharing of YouTube, the social networking capabilities of MySpace and Facebook, and talent-based contests made popular by American Idol - in a single entertainment venue.

MyStudio enables a user, for a $20 fee, to record a 4 minute HD video with a quality, ease and convenience never before available to the general public. MyStudio can be used to create videos for music, modeling, comedy, dating, job resumes, auditions, personal messages and greetings. Users can also enter their videos into industry sponsored music, modeling, comedy and reality TV show contests. Using Hollywood-style green screen technology, MyStudio offers users over a thousand HD virtual backgrounds in which to create a video and an extensive library of karaoke music licensed through EMI music publishing. The MyStudio.net website offers video sharing and member profile pages in a social networking environment.

Studio One launched its first studio in Scottsdale, Arizona in September 2008 and is targeting additional high-profile cities during 2009.

Forward-Looking Statements

This document contains forward-looking statements that are subject to a number of risks, assumptions and uncertainties that could cause the Company's actual results to differ materially from those projected. These risks, assumptions and uncertainties include: the ability to complete systems within currently estimated time frames and budgets; the ability to compete effectively in a rapidly evolving and price-competitive marketplace; changes in the nature of telecommunications regulation in the United States and other countries; changes in business strategy; the successful integration of newly acquired businesses; the impact of technological change; and other risks referenced from time to time in the Company's filings with the Securities and Exchange Commission.

First Call Analyst:
FCMN Contact:

Source: MyStudio

CONTACT: Eric Green, +1-310-550-7776, egreen@bwr-la.com, or Mary Kaye
Daniels, +1-212-901-3920, marykaye.daniels@bwr-ny.com, both for MyStudio

Web Site: http://www.mystudio.net/

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Profile: International Entertainment