International Entertainment News: MultiVu Video Feed: Baskin-Robbins Serves Up Free Soft Serve For Moms-To-Be to Celebrate the Launch of the New Frozen Treat!

MultiVu Video Feed: Baskin-Robbins Serves Up Free Soft Serve For Moms-To-Be to Celebrate the Launch of the New Frozen Treat!

Actress and Expectant Mom Tori Spelling Helps Celebrate "Bump Day" on Wednesday, May 21

NEW YORK, May 20 /PRNewswire/ -- Baskin-Robbins is launching a new line of Soft Serve products! The new treats will be available beginning May 19 at more than 1,000 stores in California; Chicago; El Paso, TX; Nashville, TN; and the New York metro area. The world's largest chain of ice cream specialty shops is the only national ice cream chain to offer both soft serve and hand scooped ice cream.

To help welcome the new addition and to pay tribute to all moms-to-be, Baskin-Robbins is turning "hump day," (as Wednesdays are traditionally known) into "Bump Day" on Wednesday, May 21. During Bump Day, Baskin-Robbins will be offering one free 3 oz. serving of soft serve to expectant mothers who visit participating stores from 11 a.m. to 10 p.m. To kick-off the event, actress and mom-to-be Tori Spelling will be on hand at Baskin-Robbins in Los Angeles providing expectant moms with the first swirls of soft serve.

For more information and to find a soft serve store near you, please visit http://www.baskinrobbins.com

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 Wednesday, May 21st, 2008          Wednesday, May 21st, 2008 6:30 PM - 6:45 PM ET               9:30 PM - 9:45 PM ET Galaxy 25                          Galaxy 25 Transponder 14                     Transponder 14 C-Band                             C-Band Downlink Freq. 3980 Horizontal     Downlink Freq. 3980 Horizontal

NEWS: America's Favorite Neighborhood Ice Cream Shop to Offer Free Soft Serve to Moms-To-Be

FORMAT: B-roll and Soundbites

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