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Monday, March 03, 2008

Comcast Slam Dunks High-Def Entertainment with March Madness(R) Mania Including Sports Madness, Movie Madness and 'Must-See-Moments' Madness

Comcast Slam Dunks High-Def Entertainment with March Madness(R) Mania Including Sports Madness, Movie Madness and 'Must-See-Moments' Madness

Sports Lovers and Entertainment Buffs Alike Can Find Thousands of Viewing Options Just a Click Away on Comcast On Demand

PHILADELPHIA, March 3 /PRNewswire/ -- Comcast, the nation's leading provider of entertainment, information and communications, announced its upcoming roster with special NCAA(R) March Madness(R) programming features. High-definition NCAA Division I Men's Basketball Championship sports-themed specials from CBS Sports and movies take center court and join Comcast's exploding library of new and current entertainment choices on its signature video-on-demand (VOD) service. These choices include Hollywood hits -- some of which are available the same day the films hit DVD; hot television series that premiere on VOD at least one week before airing on linear; and thousands of additional VOD selections available each month.

"With game highlights available in HD On Demand, NCAA March Madness fans need not worry about missing the action while at work. It's one more example of the power of On Demand, this time for sports enthusiasts," said Derek Harrar, Senior Vice President and General Manager of Video Services for Comcast. "Whether you love great movies, TV shows or sports, Comcast always offers more to watch, on your schedule."

These special March Mania features and the other new viewing choices are part of Comcast's Project Infinity, the company's commitment to deliver exponentially more content choice on TV, including more high-definition (HD), sports, movies, kids' programs and network TV shows. Currently, Comcast's VOD lineup offers more than 10,000 selections each month and Comcast customers now are selecting On Demand more than 100 times per second, with about 275 million views monthly.

Comcast's NCAA March Madness Memories and Highlights, as well as additional March offerings, are outlined below with links to details about them provided by Fancast.com, the first online destination that enables users to watch, manage and find entertainment content wherever it is available -- on Fancast, on television, online, on DVD or in theaters.

NCAA March Madness Memories and Highlights Available on 3/3 -- ALL IN HD, and At No Additional Cost to Digital Cable Subscribers

Throughout the month of March, and into April, Comcast On Demand will have NCAA Division I Men's Basketball Championship memories and highlights available to its digital cable subscribers at no additional cost. This programming (found on the On Demand Menu at Sports & Fitness, and then to NCAA March Madness) includes:

   -- Highlights from 63 2008 NCAA Men's Division I Basketball Championship      games beginning with the first round on Thursday, March 20th through      the Championship game on April 7.   -- Historical moments packages from past tournaments including exciting      Buzzer Beaters to Shooting Stars such as:      -- Laettner (Duke) vs. Kentucky 1992      -- Bill Walton (UCLA) vs. Memphis State 1973      -- George Mason's run to the Men's Final Four 2006      -- Villanova over Georgetown 1985      -- NC State and Jimmy Valvano - 1983   -- Post-tournament recap show    Sport-Themed Movie Highlights Available 3/1- ALL IN HD   Hoosiers   http://www.fancast.com/movies/Hoosiers/38862/main    Rocky   http://www.fancast.com/movies/Rocky/15645/main    Raging Bull   http://www.fancast.com/movies/Raging-Bull/24982/main    Bull Durham   http://www.fancast.com/movies/Bull-Durham/33818/main    Blue Crush   http://www.fancast.com/movies/Blue-Crush/17002/main    Slap Shot   http://www.fancast.com/movies/Slap-Shot/30304/main    Field of Dreams   http://www.fancast.com/movies/Field-of-Dreams/26349/main    Days of Thunder   http://www.fancast.com/movies/Days-of-Thunder/6472/main    Major League   http://www.fancast.com/movies/Major-League/28333/main    Glory Road   http://www.fancast.com/movies/Glory-Road/19934/main    Remember the Titans   http://www.fancast.com/movies/Remember-the-Titans/36273/main   

Feature Films Available On Demand the Same Day They're Released on DVD -- ALL IN HD

   Nancy Drew   Available 3/11, also in HD   http://www.fancast.com/movies/Nancy-Drew/6144/main    August Rush   Available 3/11, also in HD   http://www.fancast.com/movies/August-Rush/30438/main    Television Highlights Available On Demand - ALL IN HD   Ax Men  

History Channel's first ever non-fiction series about the treacherous life of timber cutters, available On Demand in HD 3/1, one week before its linear debut.

The Tudors

First season available now to all Comcast Digital Cable customers, even if they don't subscribe to Showtime, also in HD; second season premiering in March, available to Showtime subscribers, also in HD.

   http://www.fancast.com/tv/The-Tudors/95710/main    Kids' Choice Awards  

An exclusive HD replay of Nickelodeon's Kids' Choice Awards airs On Demand on 3/30.

A full listing of On Demand programming can be found at comcast.com/OnDemand.

About Comcast Corporation

Comcast Corporation (NASDAQ:CMCSA) (NASDAQ:CMCSK) (http://www.comcast.com/) is the nation's leading provider of entertainment, information and communications products and services. With 24.1 million cable customers, 13.2 million high- speed Internet customers, and 4.6 million voice customers, Comcast is principally involved in the development, management and operation of broadband cable systems and in the delivery of programming content. Comcast's content networks and investments include E! Entertainment Television, Style Network, The Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten regional Comcast SportsNets and Comcast Interactive Media, which develops and operates Comcast's Internet business. Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.

First Call Analyst:
FCMN Contact:

Source: Comcast Corporation

CONTACT: Jenni Moyer of Comcast Corporation, +1-215-286-3311,
jenni_moyer@comcast.com

Web site: http://www.comcast.com/


Profile: International Entertainment

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