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International Entertainment News

Tuesday, March 04, 2008

Asia Global Holdings Corporation Announces First New TV Entertainment Contract; Idea Asia to bring 'Singing Bee' to China

Asia Global Holdings Corporation Announces First New TV Entertainment Contract; Idea Asia to bring 'Singing Bee' to China

LOS ANGELES, March 4 /PRNewswire-FirstCall/ -- Asia Global Holdings Corporation (BULLETIN BOARD: AAGH) announces that Idea Asia Limited (Idea Asia), a wholly-owned subsidiary of AAGH, has signed a contract with Zeal Entertainment for the exclusive right of presenting the TV show "Singing Bee" in China. This marks the first successful contract by the TV entertainment business unit under the leadership of Mr. Dominique Ullmann.

Zeal Entertainment (http://www.zealentertainment.co.uk/) is an independent formats and events distributor and is a subsidiary of the Digital Rights Group, UK's largest independent TV distributor. Zeal licenses formats, programs and event rights internationally and handles a range of successful properties, including "Singing Bee", "Miss World", "This Is Your Life", "Under Construction", and "The European Poker Tour." "Singing Bee" is a musical game show where contestants have to "sing in" the blanks to song lyrics when the music stops, it has been licensed to more than 30 territories worldwide, including the US, Australia, Europe and South America.

"We are pleased to secure the exclusive rights for such a quality format. "Singing Bee" has enjoyed a great degree of success worldwide. The show was launched by NBC in the US last year and during summer time it achieved phenomenal ratings with almost every episode reaching #1 in its time-slot," according to Dominique Ullmann, Executive Director of Idea Asia. "China has a huge singing population. In fact, it has possibly the largest Karaoke market in the world, with over 1,000 KTV branches in each major city. We are as a result very confident that "Singing Bee" will be an exceptional format that can generate resonance with the mass population".

Added Lisette Schlippe, international sales and marketing executive of Zeal Entertainment, "We are absolutely delighted to be working with Idea Asia in China. Idea Asia's expertise and experience will help the Chinese Singing Bee to fly. This is the beginning of our co-operation and we certainly see the synergy of establishing a long term working relationship with Idea Asia."

About Asia Global Holdings Corporation

Asia Global Holdings Corporation (BULLETIN BOARD: AAGH) has a strong focus on building business in China and other emerging regions and markets in Asia and Worldwide. The company's present subsidiaries participate in media & advertising, marketing services and TV entertainment. The Company has offices in the US, Hong Kong and China.

Asia Global Holdings Corporation Website: http://www.asiaglobalholdings.com/

Forward-looking statements in this document are not historical fact as 'forward-looking statements' as that term is defined in the Private Securities Litigation Reform of 1995. Forward-Looking statements are not guarantees of future performance. Our Forward-Looking statements are based on trends we anticipate in our industry and our good faith estimate on the effect on these trends of such factors as industry capacity, product demand, and product pricing. These statements are also subject to risks and uncertainties beyond our reasonable control that could cause actual business and results of operations, to differ materially from those reflected in our forward looking statements. You may find all other information about Asia Global Holdings Corporation on the Securities Exchange Commission website, http://www.sec.gov/.

First Call Analyst:
FCMN Contact: transmedia@aol.com

Source: Asia Global Holdings Corporation

CONTACT: Investor Relations, +1-213-243-1503, ir@AsiaGlobalHoldings.com

Web site: http://www.asiaglobalholdings.com/
http://www.zealentertainment.co.uk/


Profile: International Entertainment

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