Movies Rock Celebrates Chevrolet's 'Gas-Friendly to Gas-Free' Initiative With Emerald Green 100 Percent Recycled Arrivals Carpet

Movies Rock Celebrates Chevrolet's 'Gas-Friendly to Gas-Free' Initiative With Emerald Green 100 Percent Recycled Arrivals Carpet

$25,000 Donation to be made to the benefit Entertainment Industry Foundation in support of environmental causes

NEW YORK, Nov. 29 /PRNewswire/ -- Conde Nast Media Group announced today that Movies Rock will celebrate Chevrolet's commitment to its "Gas-Friendly to Gas-Free" initiative with an emerald green, 100-percent recycled, arrivals carpet.

Hollywood and music's elite including Mary J. Blige, Beyonce, Usher, Charlize Theron, Jennifer Hudson, Harrison Ford, Tony Bennett, Billy Bob Thornton, Fergie, Carrie Underwood, Kate Hudson, among others, will each arrive at the Kodak Theater on December 2 in a variety of vehicles demonstrating Chevrolet's broad range of fuel solutions, including the 2008 Chevrolet Tahoe Hybrid -- Green Car Journal's 2008 Green Car of the Year, the Chevrolet Equinox Fuel Cell and Chevrolet Tahoes and Suburbans with E85 FlexFuel capability.

In celebration of Chevy's commitment to real world fuel solutions, Conde Nast is making a $25k donation to the Entertainment Industry Foundation for its support of environmental causes.

"We are proud to have Chevrolet as one of our presenting sponsors for Movies Rock and to be able to salute them in their "Gas-Friendly to Gas-Free" initiative in this way," said Richard Beckman, president Conde Nast Media Group.

"Chevrolet is thrilled to be a part of Movies Rock bringing the star power and Chevrolet's wide range of fuel efficient products together on the green carpet," says Ed Peper, Chevrolet general manager. "One of those products, the Tahoe Hybrid, which was just named Green Car Journal's 2008 Green Car of the Year, represents the best of both worlds -- the great utility you'd expect from a Tahoe with fuel economy on par with today's mid-size cars."

Movies Rock is a world-premiere celebration of marquee moments in music and film with today's top music and screen stars on December 2, 2007. The two- hour special will air on Friday, December 7 (9:00-11:00 PM, ET/PT) on the CBS Television Network.

Source: Conde Nast Media Group

CONTACT: Susan Portnoy of Conde Nast Media Group, +1-917-476-7029,
susan_portnoy@condenast.com; or Jan Thomas of Chevrolet, +1-313-665-2445,
jan.1.thomas@gm.com

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Profile: International Entertainment