TiVo(R) HD: Love At First Sight

TiVo(R) HD: Love At First Sight

TiVo teams with 'The Bachelor' host Chris Harrison to bring HDTV owners their perfect match

ALVISO, Calif., Oct. 2 /PRNewswire-FirstCall/ -- TiVo Inc. (NASDAQ:TIVO) , the creator of and a leader in television services for digital-video recorders (DVRs), today announced that Chris Harrison, host of the popular ABC romance- reality series The Bachelor and The Bachelorette, will serve as matchmaker for one of the most beloved consumer products: TiVo.

As celebrity spokesman for the new TiVo HD DVR, Harrison brings to HDTV owners the exciting news that TiVo HD is the ideal match for fans of high- definition entertainment.

Harrison knows plenty about successful relationships. He has hosted 11 editions of the The Bachelor and, while juggling his busy Hollywood career, he's maintained his own winning marriage to college sweetheart Gwen, with whom he has two beautiful children. That said, his time on The Bachelor has also taught him valuable lessons on what doesn't work.

How did he find the perfect companion? More important, how can others do the same? "It sounds funny but the best relationship role model might just be your TiVo box," Harrison says with a laugh. "You should look for the same qualities you'll find in the TiVo HD in a mate. It's fun to be with, dependable, smart and sensitive to all your needs. If you can find those, you're on the right track."

Of course, it's a lot easier to bring home a TiVo HD DVR than it is to hook up with that certain someone. Talk about available. TiVo costs less than most first-dates and is now fully stocked at tivo.com and leading retailers such as Best Buy and Circuit City.

But what if you're searching for that special mate? Harrison offers these tips for finding your ultimate match:

   -- Trust your gut. When you see someone who gets your motor running, put      the pedal to the metal. "I fell in love with my wife very quickly back      in my sophomore year in college," Harrison says "So I really do think      that love can happen in a flash."   -- Share your passion. Like the same music? Share the same hobbies? That's      a great sign.  "TiVo HD can actually be easier to get along with than a      significant other," Harrison says. "It remembers what you like, records      your favorite shows, and saves them so you can watch together. If you      can find another person that does all that, grab 'em. That's your      soulmate!"   -- Looks are important. Very important. Being friends first is great      advice -- it worked great for me.  That said, it doesn't hurt if you      are great looking.  It doesn't have to be everyone else's idea of      beautiful, as long as it is yours." Harrison says. "TiVo HD?  Hot."   -- Listen up. Successful relationships are all about putting yourself in      your partner's shoes and understanding their point of view. "The thing      I love about the TiVo HD is that it listens to you, learning your      interests and then sharing new shows it thinks you'll enjoy," Harrison      says.   -- Do everything together. No relationship can flourish unless you and      your companion spend time together. "You know you've found the right      person when the more time you spend together, the less you want to be      apart," Harrison says. "Honestly, I'm starting to feel that way about      my TiVo HD."   

Harrison has helped many men and women hook up as host of The Bachelor and The Bachelorette. Now he's helping TiVo match one lucky HDTV owner with today's hottest consumer product: a free TiVo HD DVR with TiVo service.

TiVo has launched a nationwide search to find the winner. Contestants will write a personal ad, 400 characters or less, explaining why their HDTV would be the perfect companion for a new TiVo HD DVR. Semifinalists will then be asked to create a 30-second video explaining and showing why their HDTV and HDTV set-up at home will make the perfect companion for a new TiVo HD DVR. For more information about the contest, visit www.hookupwithtivo.com.

TiVo HD's widespread retail availability comes at a time when consumers are increasingly seeking to upgrade their television experience, investing in HDTV sets at a record rate. TiVo HD, available for only $299.99, is a digital- cable-ready set-top box that works seamlessly with any cable provider in the U.S., enabling the latest TiVo exclusive service features such as Movie & TV Downloads from Amazon.com, Home Movie Sharing and universal Swivel(TM) search. TiVo makes it easy for subscribers to access not only their favorite primetime shows, but also movie downloads and home movies from family anywhere -- all there in one place whenever their ready to watch them.

About TiVo Inc.

Founded in 1997, TiVo (NASDAQ:TIVO) pioneered a brand new category of products with the development of the first commercially available digital video recorder (DVR). Sold through leading consumer electronic retailers, TiVo has developed a brand which resonates boldly with consumers as providing a superior television experience. Through agreements with leading satellite and cable providers, TiVo also integrates its DVR service features into the set- top boxes of mass distributors. TiVo's DVR functionality and ease of use, with such features as Season Pass(TM) recordings, WishList(R) searches, and TiVo(R) KidZone, have elevated its popularity among consumers and have created a whole new way for viewers to watch television. With a continued investment in its patented technologies, TiVo is revolutionizing the way consumers watch and access home entertainment. Rapidly becoming the focal point of the digital living room, TiVo's DVR is at the center of experiencing new forms of content on the TV, such as broadband delivered video, music and photos. With innovative features, such as TiVoToGo(TM) transfers and online scheduling, TiVo is expanding the notion of consumers experiencing "TiVo, TV your way.(R)" The TiVo(R) service is also at the forefront of providing innovative marketing solutions for the television industry, including a unique platform for advertisers and audience measurement research. The company is based in Alviso, Calif.

TiVo, Season Pass, WishList, Series2, Series3, Swivel, Thumbs Up, Thumbs Down, TiVoToGo, 'TiVo, TV your way' and the TiVo Logo are trademarks or registered trademarks of TiVo Inc. or its subsidiaries worldwide. (C) 2007 TiVo Inc. All rights reserved.

First Call Analyst:
FCMN Contact: PRAYA@RUDERFINN.COM

Source: TiVo Inc.

CONTACT: Krista Wierzbicki of TiVo, +1-408-519-9438,
kwierzbicki@tivo.com; or Andrew Pray, +1-415-348-2732, praya@ruderfinn.com,
for TiVo Inc.

Web site: http://www.tivo.com/
http://www.hookupwithtivo.com/

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Profile: International Entertainment