Garmin Enjoys Successful Day at QVC(R)

Garmin Enjoys Successful Day at QVC(R)

WEST CHESTER, Pa., Oct. 9 /PRNewswire/ -- Garmin, a leader in automotive, mobile, outdoor, fitness, marine, and aviation navigation, had a successful day on QVC, resulting in the sellout of a specially packaged GPS (Global Positioning System) Today's Special Value(R) with more than 51,000 units ordered.

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Each day, QVC offers one Today's Special Value item, which is an item at an exceptional low price -- good for that day, until 11:59 PM (ET), unless it sells out sooner.

As a Today's Special Value item, the Garmin nuvi 250W GPS Navigation System with 4.3 inch Diagonal Screen received its first on-air exposure at 12 AM (ET) on October 6 and aired again in six shows, selling out by 4 PM (ET). The unit, which features a 4.3 inch diagonal widescreen display, turn-by-turn, voice-guided directions and millions of points of interest, came with a internal rechargeable lithium-ion battery, vehicle suction cup mount, DC power supply, dashboard disk and set-up-and-go guide.

"We are very happy that the QVC customer responded so positively to the Garmin offer," said Dennis D'Angelo, director of merchandising for QVC. "Industry predictions have indicated that GPS systems will be a hot holiday gift item this year. Based on the results, QVC has validated this."

Select Garmin products are available through QVC at 800.345.1515 or http://www.qvc.com/ .

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (NASDAQ:LINTA) , is one of the largest multimedia retailers in the world, with annual revenue of more than $7 billion. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 166 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, Pa.-based QVC has shipped more than a billion packages in its 21-year history.

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Source: QVC

CONTACT: Tara Hunter of QVC, +1-484-701-8163, tara_hunter@qvc.com

Web site: http://www.qvc.com/

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Profile: International Entertainment