ECLIPSE Teams with Santa Monica Subaru and 'The Adam Carolla Show' to Customize Danny Bonaduce's Ride and Raise Money for At-Risk Kids in Los Angeles
ECLIPSE Teams with Santa Monica Subaru and 'The Adam Carolla Show' to Customize Danny Bonaduce's Ride and Raise Money for At-Risk Kids in Los Angeles
Online Bidders To Vie For The Keys To Danny Bonaduce's Customized Subaru Impreza WRX With 100% Of The Highest Bid Benefiting Optimist Youth Homes & Family Services
TORRANCE, Calif., Oct. 17 /PRNewswire/ -- ECLIPSE, designer and manufacturer of precision in-dash navigation and car stereo products, is teaming-up with Santa Monica Subaru and 97.1 FREE-FM's Adam Carolla Show to build a custom vehicle that will be auctioned online, starting October 30, 2007, to benefit the children and families served by Optimist Youth Homes & Family Services (Optimist) -- one of the oldest and largest child welfare non-profit agency in California. The all-new 2008 Subaru Impreza WRX 5-door was fully donated by Santa Monica Subaru and ECLIPSE provided the sound system, complete with ECLIPSE's new AVN2210p in-dash navigation head unit with detachable TomTom portable device.
Starting today, interested buyers and supporters can go online to the FREE-FM site (http://www.971freefm.com/pages/1100756.php) to learn more about the auction. The car stereo installation process will take place at Al & Ed's Autosound in Costa Mesa and once the car is complete, images of the vehicle will be posted online at FREE-FM's Web site. The vehicle will be unveiled at Optimist's annual Mentors Gala on October 24th at the Universal Studios Globe Theater.
Danny Bonduce will test drive the car and then kick-off the online auction on October 30th at an autograph signing in the ECLIPSE booth at SEMA, in Las Vegas. The auction will run on eBay until November 8th at 11:59 PM.
The highest bidder will be handed the keys to the car at the Greater Los Angeles Auto Show on November 24th, where Bonaduce will present a check to Optimist, in the full amount of the winning bid. The vehicle will be on display in the FREE-FM booth at the Greater Los Angeles Auto Show from November 24th - November 25th.
"I cannot think of a better reason to outfit a vehicle," said Michael West, director of marketing at ECLIPSE. "We're happy to be working with Santa Monica Subaru, FREE-FM and Al & Ed's Autosound, each of which provide the many elements we need to make this creative and exciting charity auction possible."
"With new, more sophisticated styling, the new 5-door Subaru Impreza WRX breathes new life into the compact performance market," said Don Marino, general manager at Santa Monica Subaru. "The winning bidder will be among the first to experience its significant improvements in comfort and utility. The vehicle delivers the same handling, performance and Subaru Symmetrical AWD that made the original Impreza such a success."
Throughout the vehicle auction campaign, two lucky listeners of The Adam Carolla Show will win ECLIPSE's new AVN2210p all-in-one audio, visual and navigation in-dash unit with detachable TomTom portable navigation device. The unit offers standard internal Bluetooth capabilities, iPod cable connectivity and flash memory music utilizing a front access USB port with complete onscreen function control, as well as CD, CD-R/RW, MP3, WMA compatibility.
About Optimist Youth Homes and Family Services
Founded in 1906, Optimist Youth Homes & Family Services each day cares for 550 abused and neglected children and adolescent offenders on probation from around California and is the one of the largest private center of its type in the region. It operates a residential program for 99 teenage boys on its main campus in Highland Park, as well as a private high school, group and transitional homes, foster care and adoption agency and multifaceted mental health programs for community youth and adults. The agency is accredited by the Council on Accreditation for Children and Family Services. http://www.oyhfs.org/.
About ECLIPSE
ECLIPSE, a division of Fujitsu Ten Ltd., designs and manufactures precision audio, visual and navigation products with legendary sound quality and performance. As one of the world's leading manufacturers in the aftermarket industry, ECLIPSE enjoys brand-name recognition among serious audiophiles, for outstanding functionality and innovative technology. ECLIPSE's innovative AVN product line continues to receive numerous industry and consumer media accolades as one of the best in-dash audio, visual and navigation units available today. ECLIPSE sells products through specialty retail partners and nationally through Crutchfield, Circuit City Stores and CarDomain. http://www.eclipse-web.com/.
About Santa Monica Subaru
Santa Monica Subaru is located just 13 blocks from the ocean on Santa Monica Blvd., and is proud to offer Symmetrical All-Wheel Drive on all Subaru models. Subaru is synonymous with safety, reliability and performance. It's what makes a Subaru, a Subaru. In 2002, Subaru changed the face of the performance market with the introduction of the original WRX, a car that could deliver turbocharged, rally-bred performance in any driving condition. The all-new 2008 Subaru Impreza WRX follows that lead with an all-new breed of AWD performance car. Larger than its predecessor, the 2008 Subaru Impreza WRX now rides on a 3.7 inch longer wheelbase (103.1 inches) that improves ride, interior space and utility. Also new for 2008, is the availability of Vehicle Dynamics Control (VDC). The Legend is Reborn. http://www.santamonica-ca.subaru.com/en_US/.
About 97.1 FREE-FM
The Adam Carolla Show with Danny Bonaduce and Teresa Strasser wake up Southern California every weekday morning from 5am to 10am, Frosty Heidi and Frank get listeners thru the workday from 10 am to 3pm, and Tom Leykis sits shotgun on the drive home from 3pm to 8pm. Conway and Whitman provide an alternative to primetime TV from 8pm to 11pm, John and Jeff entertain the 3rd Shifters from 11pm to 3am and from 3am to 5am we broadcast the very best of Tom Leykis. http://www.971freefm.com/.
First Call Analyst:
FCMN Contact:
Source: ECLIPSE
CONTACT: Lisa Townsend, ltownsend@ppmgcorp.com, or Matt Gold,
mgold@ppmgcorp.com, both of The Pollack PR Marketing Group, +1-310-556-4443,
for ECLIPSE
Web site: http://www.eclipse-web.com/
http://www.oyhfs.org/
http://www.971freefm.com/
NOTE TO EDITORS: For more information on the charity vehicle auction, please contact Lisa Townsend at ltownsend@ppmgcorp.com or (310) 556-4443.
Profile: International Entertainment
0 Comments:
Post a Comment
<< Home