Comcast and CN8, The Comcast Network Deliver 'Candidates On Demand' Featuring Video ON DEMAND Candidate Interviews for New Jersey's November 2007 Elections
Comcast and CN8, The Comcast Network Deliver 'Candidates On Demand' Featuring Video ON DEMAND Candidate Interviews for New Jersey's November 2007 Elections
Unprecedented Access to more than 150 Senate and Assembly Candidates Available Exclusively through ON DEMAND from Comcast
UNION, N.J., Oct. 15 /PRNewswire/ -- Comcast casts its vote for political awareness and education, providing customers and viewers throughout New Jersey with Candidates On Demand. This Comcast-exclusive marriage of cable, video on demand and CN8 assets offers unprecedented access to political information about the candidates, platforms and policies impacting the anticipated 2007 New Jersey Senate and Assembly elections.
Candidates On Demand pairs CN8's five-minute "Comcast Newsmakers" segments and one of Comcast's key cable products, ON DEMAND, to deliver in-depth candidate interviews available 24 hours a day, seven days per week to Comcast Digital Cable customers. ON DEMAND coverage of New Jersey's November elections will feature a comprehensive offering of more than 150 candidate interviews, available at no additional cost to digital customers beginning Monday, October 15, through Election Day on Tuesday, November 6. These interviews complement Comcast's ongoing ON DEMAND offerings of political candidates squaring-off in local, state and federal election debates.
ON DEMAND content will feature in-depth campaign interviews for New Jersey's incumbent and running contenders in thirty-two legislative districts within Comcast's New Jersey service area. This innovative use of ON DEMAND was first used in New Jersey during the high profile 2005 New Jersey gubernatorial race, and was significantly expanded throughout the Eastern Division for the 2006 mid-term elections to include 500 interviews in more than 350 gubernatorial, legislative, mayoral and other local political races.
"Candidates on Demand provides New Jersey voters with comprehensive access to the information they need to make an educated vote," said Greg Arnold, regional senior vice president, Comcast Cable New Jersey. "This is yet another example of Comcast's ever expanding 'Get Local' video on demand content that is making a difference in the communities we serve."
CN8 invited all New Jersey certified candidates to tape "Comcast Newsmakers" segments at Comcast studios conveniently located across New Jersey in Union, Jersey City, Port Murray, Trenton, Toms River and Cherry Hill, as well as interviews taped at Brookdale College and Stockton University. "Comcast Newsmakers" hosts Joe Bisicchia, Jamie Lynn Drohan, Linda Kurtz, Carla Showell-Lee and Candace Kelley conducted each interview and asked candidates different questions based on their stated positions on specific issues.
"Research at Rutgers University's Eagleton Institute of Politics shows that legislative candidates receive a very small amount of media coverage and exposure, so it is difficult for voters to learn about a candidate," said Ingrid W. Reed, director of the Institute's New Jersey Project. "Candidates On Demand offers voters a unique chance to see and hear who is running -- and will help them decide how to vote."
The five-minute Candidates On Demand interviews supporting the Garden State's Senate and Assembly seats will also air on Headline News as "Comcast Newsmakers" segments beginning Monday, October 15 through Tuesday, November 6. New Jersey "Candidates On Demand" interviews can be accessed through the ON DEMAND menu in the "Get Local" category, then by selecting "NJ Candidates." Each candidate's interview will be grouped by legislative district and listed by name.
About COMCAST
Headquartered in Philadelphia, Comcast Cable is a division of Comcast Corporation, the nation's leading provider of cable, entertainment and communications products and services. With 24.1 million cable customers, 12.4 million high-speed Internet customers and 3.5 million digital voice customers, Comcast is principally involved in the development, management and operation of broadband cable networks and in the delivery of programming content.
Comcast's Eastern Division currently serves more than 5.4 million customers along the New York to DC corridor, including New Jersey, Pennsylvania, Delaware, Maryland, Washington, DC, Virginia and North Carolina. The Eastern Division also founded and manages CN8, The Comcast Network, one of the nation's largest and most honored regional 24-hour diversified television networks, seen by more than nine million homes on the East Coast. The Eastern Division employs approximately 18,000 people and is based in Oaks, Pennsylvania.
About CN8
CN8, The Comcast Network provides more than 9 million Comcast cable viewers with a unique brand of live, interactive television delivered over its own fiber-optic network to 12 states and 20 television markets stretching from Maine to Virginia and Washington, D.C. CN8 was founded in 1996 and has quickly grown to become the nation's leading regional cable network, airing more than 90 hours a week of original programming from its six studios in the Baltimore, Boston, Delaware, New York, Philadelphia and Washington, D.C. areas. CN8 provides in-depth coverage and analysis of special events and important news that broadcast networks often ignore. Since its inception, CN8 has delivered on its mission to continually reshape and revolutionize regional television and its relevance to local, regional and national viewers. CN8's programming and hosts have been honored by the industry with more than 370 regional Emmy Award nominations.
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Source: Comcast
CONTACT: Laura Egbert of CN8, The Comcast Network, +1-610-650-1244; or
Fred DeAndrea of Comcast Cable, +1-610-650-1377
Web site: http://www.comcast.com/
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