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Thursday, October 18, 2007

American Public Media Brings Award-Winning Radio Programming to iTunes U

American Public Media Brings Award-Winning Radio Programming to iTunes U

ST. PAUL, Oct. 18 /PRNewswire-USNewswire/ -- American Public Media(TM), creator of award-winning programming for public radio stations across the country, today announced that a rich archive of journalism from its signature radio programs is now available for free on iTunes U, a dedicated area of the iTunes Store featuring educational content. Educators, students and lifelong learners now have easy, subject-searchable access to highly-produced, audio journalism from a trusted source that brings to life a broad range of topical subjects in business and economics, science and health, culture and literature, and religion and philosophy.

Drawing from hundreds of hours of journalism and rich programming archives, the American Public Media free offerings in the new "Beyond Campus" section of iTunes U feature an extensive catalog of programs produced by Marketplace(r), Speaking of Faith(r), and American RadioWorks(r), as well as selections from The Writer's Almanac(r) with Garrison Keillor, Word for Word(TM) and Composer's Datebook(r). Adding a valuable dimension to the downloadable audio are printable transcripts and suggested discussion questions to support the use of these programs in a classroom setting.

"iTunes U offers an exciting opportunity to extend the value of the outstanding programming produced by American Public Media's radio series, strengthen our relationship with educators, and connect with a generation of students that are already plugged in to iTunes," said Sarah Lutman, senior vice president, Content and Media, for American Public Media. "iTunes U will also be a powerful gateway to the dynamic supplemental web content that accompanies our signature programs."

American Public Media's content has already become a valuable teaching asset in many classrooms. Faculty at university and colleges, as well as high school and middle school teachers, have turned to the documentaries produced by American RadioWorks, the up-to-date economic analysis of Marketplace, and the probing discussions of issues of religion and ethics from Speaking of Faith for use in their course curriculum or as supplemental course material. Using media as a modern tool for learning, educators are increasingly using audio and web content to supplement or replace text books, or become the centerpiece for entire courses and seminars.

Bringing American Public Media's topic-specific programs to the new "Beyond Campus" section of iTunes U ensures they are easy to browse and discover, introducing to a wider audience the unique content of American Public Media programs.

To view the complete collection of American Public Media's content, visit the iTunes U section of the iTunes Store. Apple's iTunes software, a free download at http://www.apple.com/itunes, is required.

American Public Media is the nation's second-largest producer of public radio programs, reaching more than 15 million listeners nationwide each week. National programs include A Prairie Home Companion(r), Weekend America(r), Marketplace(r), Marketplace Money(r), Performance Today(r), The Splendid Table(r), Speaking of Faith(r) and special reports produced by its national documentary unit, American RadioWorks(r). A complete list of stations, programs and additional services for the American Public Media national network can be obtained at http://www.americanpublicmedia.org/.

Source: Data are copyright Arbitron, Inc. Arbitron data are estimates only. Fall 2006/Spring 2007 average

First Call Analyst:
FCMN Contact:

Source: American Public Media

CONTACT: Brad Robideau of American Public Media, +1-651-290-1113,
brobideau@americanpublicmedia.org


Profile: International Entertainment

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