Mary Hart Joins the Partnership for a Drug-Free America in Launching Time To Talk(TM)

Mary Hart Joins the Partnership for a Drug-Free America in Launching Time To Talk(TM)

- Mary Hart to be Featured on Yahoo! Answers as Part of the Launch of Parent-Focused Campaign -

NEW YORK, Aug. 1 /PRNewswire-USNewswire/ -- The Partnership for a Drug- Free America and Yahoo! announced today that Mary Hart, host of Entertainment Tonight, will help launch the Partnership's new cause marketing initiative, Time To Talk(TM) (www.TimeToTalk.org), by posing a question to the Yahoo! Answers community.

Yahoo! Answers is a new way to find and share information. It's an interactive Web site where people ask each other questions on any topic, and get answers by sharing facts, opinions, and personal insights and experiences.

Mary Hart will pose a parent-targeted question that will be featured on Yahoo! Answers during the week of August 6, commemorating the launch of the Time To Talk campaign. Hart's question will reflect Time To Talk's mission to encourage and empower parents to have ongoing conversations with their teens about the risks of drug and alcohol abuse. Parents are encouraged to visit Yahoo! Answers (answers.yahoo.com) and respond to Hart's question during the launch week.

"We are thrilled to have Mary Hart join the Partnership in promoting Time To Talk on Yahoo! Answers," said Steve Pasierb, president & CEO of the Partnership. "Not only is she the mother of a teenage son, but her extensive support of children's causes makes Ms. Hart ideal to help build awareness for the need to support and encourage parents to have frequent dialogues with their kids to help keep them healthy."

During her 25-year career with Entertainment Tonight, Hart has given her time to several children's causes and organizations including the Children's Miracle Network, Childhood Cancer Foundation, and ChildHelp USA. She also received the Samaritan Award from the National Association of Broadcasters Education Foundation (NABEF) for her work on behalf of numerous children's charities.

"I know I am a big influence in my son's life and like most parents, I want to make sure he is equipped to make healthy choices," said Mary Hart. "That's why I'm proud to be associated with the Partnership and this innovative campaign that will help parents and caregivers safeguard their children from the risks of drug and alcohol abuse."

Time To Talk will provide parents with practical tips, tools and information to not only start the conversation, but to keep it going. Parents can find helpful information on www.TimeToTalk.org such as - Tips for Getting the Conversation Started, How to Help Your Kid Turn Down Drugs, a Drug Guide that will be consistently updated and Answering the "Question Did You Do Drugs?"

About The Partnership for a Drug-Free America The Partnership for a Drug-Free America is a nonprofit organization uniting communications professionals, renowned scientists and parents. Best known for its national drug-education campaign, the Partnership's mission is to reduce illicit drug use in America. Now in its 20th year, the Partnership helps parents and caregivers effectively address drug and alcohol abuse with their children. A major new initiative now unfolding integrates the latest science and research with the most effective traditional media and digital communication techniques to give parents the tools, resources and support they need to help their children lead healthy lives. This effort - the first ever for the Partnership - will include a web-based interactive information resource center, parent-to-parent support network, a national toll-free call center and user-friendly online/offline tools. The Partnership depends on donations and support from individuals, corporations, foundations and government. The Partnership thanks SAG/AFTRA for their ongoing generosity.

First Call Analyst:
FCMN Contact:

Source: The Partnership for a Drug-Free America

CONTACT: Josie Feliz, +1-212-973-3505, or Jocelyn Johnson,
+1-646-619-1146, both for The Partnership for a Drug-Free America

Web site: http://www.timetotalk.org/
http://answers.yahoo.com/

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Profile: International Entertainment