TheTimeTV Partners With Narrowstep to Broadcast a Series About Swatch Inventor Nicolas G. Hayek on New Internet TV Channel

TheTimeTV Partners With Narrowstep to Broadcast a Series About Swatch Inventor Nicolas G. Hayek on New Internet TV Channel

GENEVA, LONDON and NEW YORK, July 24/PRNewswire-FirstCall/ --

Narrowstep(TM) (OTC Bulletin Board: NRWS) the TV on the Internet company has partnered with TheTimeTV to broadcast a series on Nicolas G. Hayek. Also known as Mr. Swatch, Hayek was responsible for turning around an ailing Swiss watch industry in the 1980s, merging two struggling Swiss watchmakers and launching the ubiquitous low-cost, high-tech artsy Swatch watch. His Swatch Group is now the world's largest manufacturer of finished watches in the world with 156 factories.

The interviews with Hayek are being broadcast over 5 episodes, capturing the period from the 1980s when he saved the Swiss watch making industry as we know it today, including coverage on the brand Breguet.

TheTimeTV - http://www.thetimetv.com was developed through one of Narrowstep's worldwide reseller's WBBS SA in Geneva, http://www.baobabtv.com, and it is the first television channel in the world exclusively dedicated to watchmaking.

"In order to broadcast videos of products with a high level of prestige, the best technology is essential. Hence we chose Narrowstep, as their technology is proficient to represent the world of luxury and watchmaking," said Claudio Zampini, CEO of WBBS.

Narrowstep is able to facilitate this interaction through its state of the art platform, telvOS(TM). This allows TheTimeTV to broadcast 24 hours a day, 7 days a week with Video-On-Demand and live webcasting. In addition, fans from around the world can access all these features in full-screen.

"Increasingly, niche content and luxury lifestyle enthusiasts are being connected by Narrowstep's Internet TV solutions. The combination of high quality, long form video, combined with the ubiquitous reach and low cost associated with Internet TV, lends itself perfectly to serving a worldwide audience with the content they want to see," Todd Narwid, Senior Vice President of Worldwide Sales.

About Narrowstep

Narrowstep(TM) Inc. (OTC Bulletin Board: NRWS), the TV on the Internet company, is a leading provider of Internet TV services to 100+ companies worldwide. Narrowstep's propriety technology, the Television Operating System(TM) or telvOS(TM) delivers the most television-like and true community building Internet TV experience available. A pioneer in the IPTV spectrum, Narrowstep offers the expertise to build channels, as well as state-of-the-art technology that can send video to multiple platforms. For more information about telvOS(TM), please visit http://www.narrowstep.com/technology/internet-tv-software-platform.aspx and for more information about Narrowstep, please visit http://www.narrowstep.com or call +44-(0)-20-7498-3377.

About WBBS SA

WBBS SA's mission is to develop broadband internet television for all passionate and/or professionals interested in particular topics. Due to the Broadband technology a worldwide distribution is enabled. WBBS SA creates and delivers a unique and exclusive content, which is directed to the very specific markets, across its broadband television. Among the different channels broadcasted by WBBS SA, which can be found on the website http://www.baobabtv.com, TheTimeTV is the first television channel in the world exclusively dedicated to watch making.

About TheTimeTV

TheTimeTV http://www.thetimetv.com is the first television channel dedicated to the world of watchmaking. The channel shows exclusive content that reflects the viewing interest of industry leaders, professionals, enthusiasts and potential buyers from the global market place. Viewers will benefit from detailed and informed product analysis, interviews with key players from the watchmaking world and exclusive coverage of events around the globe. Benefiting from broadcast quality streaming, this interactive channel allows viewers to select specific programs from the easy to use channel menu that is divided into a daily programming and a search section. Full screen viewing is available at exceptional image quality.

          Web site: http://www.narrowstep.com               http://www.thetimetv.com               http://www.baobabtv.com  

Source: Narrowstep

Sean Harris of Franklin Rae Communications, +44-20-7317-5400, sean@franklinrae.com, for Narrowstep

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Profile: International Entertainment