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International Entertainment News

Wednesday, July 18, 2007

Area Residents Invited to Showcase Their Favorite South Florida Locations for Chance to Win Chrysler Sebring Convertible Lease

Area Residents Invited to Showcase Their Favorite South Florida Locations for Chance to Win Chrysler Sebring Convertible Lease

"Sebring in the City" Contest runs to August 2 - Presented by Chrysler Brand and NBC 6 Miami

- Three finalists win weekend with all-new 2008 Chrysler Sebring Convertible to capture South Florida's hottest locations on video

- Public votes on-line for favorite video

- Grand Prize Winner receives a two-year lease of all-new 2008 Chrysler Sebring Convertible

- Enter contest at www.SebringintheCity.com by August 2

AUBURN HILLS, Mich., July 18 /PRNewswire-FirstCall/ -- Every city has a distinct character -- look, sound, pulse, texture, taste -- that is truly its own. From now until August 2, the "Sebring in the City" contest is asking area residents to nominate what they consider to be South Florida's hottest locations to be seen at in a convertible for a chance to win a 24-month lease of an all-new 2008 Chrysler Sebring Convertible.

Sponsored by the Chrysler brand and NBC 6 Miami, "Sebring in the City" brings together the elegant design, top convertible features and exhilarating performance of the Sebring Convertible in a fun contest where the top three finalists showcase their favorite South Florida locations in a homemade video. The public will then vote online for their favorite video and the Grand Prize Winner will be named live on NBC 6 South Florida Today August 30 newscast -- winning a two-year lease of an all-new 2008 Chrysler Sebring Convertible.

City-savvy people, car enthusiasts and all those interested are invited to enter the contest by August 2 at www.SebringintheCity.com. Entrants must download and print the contest Web site cutout picture of the Sebring Convertible, take the vehicle picture to their favorite South Florida location and take a digital photo of the picture cutout at the location. Then entrants must upload their photo to the contest Web site at www.SebringintheCity.com along with a 100-word description of what makes this location so unique.

"No matter where you live, there's just something special about driving a convertible. It's exhilarating --- windows down, hair blowing in the wind," said David Rooney, Director - Chrysler Marketing & Global Communications. "Regardless of whether you prefer the hard or soft top option on the all-new Chrysler Sebring Convertible, it's the perfect vehicle to be spotted in and around South Florida's hottest locations."

"We are very excited about this wonderful opportunity to showcase some of South Florida's favorite destinations, while at the same time giving our viewers a chance to win a two-year lease on a brand new Chrysler Sebring Convertible," said Larry McDaniel, NBC 6 Vice President of Programming and Creative Services.

Public Helps Pick Winner

Contest judges will select the top three finalists, who will be given the use of the Chrysler Sebring Convertible for a weekend to capture video footage of their favorite locations. The public will vote for their top video when the finalists' entries are posted on www.SebringintheCity.com from August 16-27.

Public votes will be combined with the judges' votes to determine the Grand Prize Winner. The winner will be announced live August 30 at 10 a.m. on NBC 6 South Florida Today newscast and will win a two-year lease of the all- new 2008 Chrysler Sebring Convertible.

About the 2008 Chrysler Sebring Convertible

The all-new 2008 Chrysler Sebring Convertible offers a sleek and elegant design, exhilarating performance with excellent fuel efficiency and a spacious interior. The Sebring Convertible also offers what no other convertible has offered before -- three automatically latching convertible top options: vinyl, cloth and a body-color painted steel hard top, all of which can be retracted with a push of a button on the key fob.

The Chrysler Sebring Convertible has long held the honor of America's favorite convertible, solidly leading the segment for the past decade. In fact, Sebring Convertible has earned the title of best-selling convertible in the United States for seven of the past 11 years.

About CarSoup.com

CarSoup.com offers South Florida residents a new and exciting online alternative for buying, selling, researching and servicing vehicles. The newly launched Web site connects buyers to dealers and private sellers, allows users to browse a complete database that features information on everything from new car pricing and finance options to used vehicle values and the latest automobile reviews.

First Call Analyst:
FCMN Contact:

Source: Chrysler Group

CONTACT: Eileen Wunderlich of Chrysler Group, +1-248-512-0332,
+1-248-705-7962 (cell), ew48@dcx.com; Barbara Alfonso of NBC 6 Miami,
+1-954-622-6852, +1-954-658-2285 (cell), barbara.alfonso@nbc.com; or Kimberly
DeClark of Stratacomm, +1-202-441-0096 (cell), kdeclark@stratacomm.net

Web site: http://www.media.daimlerchrysler.com/
http://www.daimlerchrysler.com/
http://www.sebringinthecity.com/


Profile: International Entertainment

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