Wurld Media Announces That KOCH Records Will Provide Their Catalog For Sale On Peer Impact

Wurld Media Announces That KOCH Records Will Provide Their Catalog For Sale On Peer Impact

Tracks from Leading Independent Music Company in the U.S. to Enhance Legal Peer-to-Peer's Growing Catalogue

SARATOGA SPRINGS, N.Y., July 12 /PRNewswire/ -- Wurld Media today announced an agreement with KOCH Records to provide music for purchase through Peer Impact(TM), their legal peer-to-peer network. KOCH Records, the largest independent music label, will contribute more than 10,000 tracks to Peer Impact, which is currently in beta testing. In addition to a growing catalogue of pristine digital content, Peer Impact also features revolutionary technology that allows members to earn cash for sharing legal content over the network.

According to Billboard Magazine, New York City-based KOCH Records had the most charted titles (27) by an independent label in 2004 -- the 4th year running that the fastest-growing independent label has dominated the Independent Charts. KOCH is home to a diverse roster including Ringo Starr, The Kinks, Marcus Miller, Jim Jones, The Diplomats, Master P, The Alchemist, Charlie Daniels, Lil Romeo and others. Additionally, KOCH's DRG Records is one of the leading labels in Broadway music, releasing critically acclaimed Cast Albums for hit shows including "Sweet Charity," "Taboo," and "Wonderful Town" among others.

"KOCH's catalogue includes unique recordings that will further enhance Peer Impact's offerings, and we are pleased to announce this partnership," said Gregory Kerber, chairman and CEO of Wurld Media. "The Peer Impact community has requested more content from independent labels of Koch's stature, and we are dedicated to responding to growing member participation. Our goal is to foster a network that is designed by and for the consumer, and lead the way to the virtualization of the supply chain."

"The Supreme Court's recent ruling in the Grokster case has opened up tremendous opportunities for legitimate peer-to-peer file sharing, which will deliver a compelling music experience for fans," said Bob Frank, president of KOCH Records. "By harnessing the power of secure P2P technology to create a fan-friendly legal download service, Wurld Media's Peer Impact is turning challenges into opportunities. KOCH is pleased to join Peer Impact for the official launch of their service."

Peer Impact is the first peer-to-peer network in the world to be supported by all of the major music labels, and Wurld Media plans to offer content in the areas of video games, audio books, motion pictures and television. The network's innovative technology allows users to act as "paid redistributors" of legal content, and earn money for future purchases of digital content through Peer Impact. The technology behind the service also ensures that content owners and proprietary rights holders are paid appropriately for all content shared on the network.

About Wurld Media, Inc.

Founded in September of 1999, Wurld Media Inc. is a privately held company based in Saratoga Springs, New York. In the first quarter of 2005, Wurld Media launched Peer Impact(TM), the first legal peer-to-peer (P2P) network that implements technology to ensure that content owners and proprietary rights holders are paid for content shared over its P2P network. Wurld Media has signed agreements with all four major record labels is currently working to license the catalogs of independent music distributors, as well as games, motion pictures and audio books. Peer Impact is unique in that it offers users cash back for sharing approved content over the network essentially acting as "paid redistributors" of legal content where they can earn money toward future purchases of digital content through the network. For more information, please visit www.wurldmedia.com or www.peerimpact.com.

About KOCH Records

KOCH Records is a division of KOCH Entertainment, the fastest-growing music company and the market leader among independents in North America. The KOCH Entertainment corporate umbrella encompasses the KOCH Records label, KOCH Vision home video, KOCH Music Publishing and KOCH Entertainment Distribution with operations in both the U.S. and Canada. KOCH Records proudly claims the largest number of Billboard charting albums among independents for each of the last four years (2001-2004). For additional info on the KOCH Records label and its roster of artists, please visit www.kochrecords.com

Source: Wurld Media Inc.

CONTACT: Robin Buckley, robin@buckleykaldenbach.com, or Isabel Kaldenbach, isabel@buckleykaldenbach.com, +1-703-533-9805, both for Wurld Media

Web site: http://www.wurldmedia.com/ http://www.peerimpact.com/ http://www.kochrecords.com/

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