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Friday, July 01, 2005

MDTV Medical News Now, Inc. Fights to Improve Quality of Patient Care and Medical Communications to the Public

MDTV Medical News Now, Inc. Fights to Improve Quality of Patient Care and Medical Communications to the Public

MDTV Discloses Its Proven Solution (4Steps4Success(TM)) and Stresses the Importance of Its Exclusive Quality Care Identification Program (Select(CM)) for All Disciplines

CRANFORD, N.J., July 1 /PRNewswire/ -- (MDTV) -- MDTV Medical News Now, Inc., a patient advocacy and medical communications media group, is determined to improve the quality of patient care and medical communications to the public. MDTV is calling for all medical organizations nationwide to take a UNIFIED stance to better educate the public via its 4Steps4Success(TM) program. Just as it takes a village to raise a child, it is essential for the following groups to unite with a unified voice to better educate the public about their healthcare options:

(Logo: http://www.newscom.com/cgi-bin/prnh/20050526/NYTH026LOGO )

* Medical Societies/Associations * Hospitals * Pharmaceutical companies * Related government agencies * Medical professionals * Public Relations firms * The media (television, major and local networks, radio, newspapers, journals, etc.) * Medical advertising agencies * Celebrity Spokespeople

To accomplish this, MDTV Medical News Now, Inc. is disclosing its 4Steps4Success(TM) solution, free of charge, to all that inquire. Inquiries can be made at http://www.4u2c.tv/4steps4success where organizations can request a free Comprehensive Multi-media Patient Education Resource Guide. The MDTV 4Steps4Success(TM) program offers a comprehensive solution to help medical organizations unite in leadership and education in an effort to improve the quality of patient care and medical communications to the public. This proven system results in physician evaluations, improved leadership and patient education on the local level, increased public awareness through innovative media coverage, and heightened patient safety and satisfaction. Implementation of the MDTV 4Steps4Success(TM) program steers the public to only Select(CM) doctors, a quality doctor certification program, and raises the standard of patient care through direct-to-consumer-education (DTCE(TM)) nationwide, community by community.

Doctors who have earned the Select(CM) mark of distinction volunteer to be scrutinized and have passed a non-biased, third party evaluation and background check conducted by the American Medical and Media Responsibility and Compliance Authority (http://www.4u2c.tv/ammrca ). Select(CM) doctors not only make a commitment to medical excellence, they are also dedicated to leadership, education, and patient satisfaction in their community by pledging to practice with the following MDTV TRUE principles: Truth, Responsibility, Unity, and Education. According to MDTV, over the past eight years, patients of MDTV Select(CM) doctors have reported that they are so comfortable with their doctor and quality of care, they feel like family. This mark of distinction, similar to the Good Housekeeping seal or J.D. Power & Associates delivers an assurance of quality in the medical industry for the overall benefit of the public. In addition to MDTV media and doctors, the AMMRCA urges all aforementioned medical related organizations, including all network and local media, to visit http://www.4u2c.tv/4steps4success and request a FREE Comprehensive Multi-media Patient Education Resource Guide. The public is encouraged to look for the Select(CM) mark of distinction and ask their doctors if they have been deemed a Select(CM) doctor. The public is invited to email their questions and comments to WeCare@mdtvnow.com or go to http://www.mdtvselect.org/ for more information.

Many healthcare organizations, including MDTV, are uniting to improve the effectiveness of medical communications to the public:

* (http://www.fda.gov)/ U.S. Food and Drug Administration * (http://www.ftc.gov)/ Federal Trade Commission * (http://www.4u2c.tv/ammrca): American Medical and Media Responsibility and Compliance Authority * (http://www.mdtvnow.com)/ MDTV Medical News Now, Inc. * (http://www.ihi.org)/ The Institute for Healthcare Improvement * (http://www.playsafeinthesun.org)/ Women's Dermatologic Society * (http://www.caring4cancer.com)/ Caring4Cancer.com

To improve medical communications to the public and quality of patient care, medical associations, pharmaceutical companies, and hospitals are encouraged to visit http://www.4u2c.tv/4steps4success and request a FREE Comprehensive Multi-media Patient Education Resource Guide.

The public is encouraged to look for the Select(CM) mark of distinction and ask their doctors if they have been deemed a Select(CM) doctor. The public is invited to email their questions and comments to WeCare@mdtvnow.com or go to http://www.mdtvselect.org/ for more information.

ON THE AIR NATIONWIDE: In the spirit of patient advocacy, MDTV Medical News Now, Inc. provides medical intelligence that delivers a trusted platform for consumer medical communications and education through its award-winning medical news television show and video news releases. MDTV strives to meet its goal of improving public health by providing medical professionals with effective media communication tools based upon the principle of community leadership and direct to consumer education (DTCE(TM)). As a trusted defender and upholder of ethical medical practices, MDTV feels that unbiased medical education with a unified voice between pharmaceutical companies, medical societies & associations, hospitals, and related government agencies, via local influential Provider Institutions, promotes the most effective and comprehensive consumer education. For more information, please visit http://www.mdtvnow.com/ . For current show topic and production example, please visit http://www.mdtvselectperio.org/ . For medical VNR production inquiries, call 877-MDTV-NOW (638-8669).

Photo: http://www.newscom.com/cgi-bin/prnh/20050526/NYTH026LOGO Source: MDTV Medical News Now, Inc.

CONTACT: Paul Argen, MDTV CEO, Executive Producer, +1-877-MDTV-NOW (638-8669), CPArgen@mdtvnow.com

Web site: http://www.4u2c.tv/4steps4success http://www.4u2c.tv/ammrca http://www.mdtvnow.com/ http://www.mdtvselectperio.org/

------- Profile: Ent

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