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Wednesday, June 08, 2005

Troika Welcomes Blatchford Aboard

Troika Welcomes Blatchford Aboard

Award Winning Design and Branding Agency Hires New Director of Business Development

HOLLYWOOD, Calif., June 8 /PRNewswire/ -- Troika Design Group has named Robert E. Blatchford director of business development. Blatchford, a seasoned broadcast design, commercial and indie film producer, will keep Troika top of mind with clients as well as create a steady flow of new contacts. The announcement was made today by Chuck Carey, Troika's co-founder and executive producer.

Carey said, "We're happy to have Robert as a member of the Troika team. His enthusiasm for design and the creative process makes him a great fit for us." Carey added, "Anyone who has worked with Robert knows that his diverse experience -- be sure to ask him about his first job at 'The Dating Game' -- and approachable demeanor make him a pleasure to work with."

Blatchford's introduction to clients and contacts will be in full swing June 21st-23rd at Troika's suite 4444 at the Promax/BDA trade show at NYC's Marriott Marquis Hotel.

Born and raised in Burbank, California, Blatchford is a true Hollywood industry insider with over ten years experience. Most recently, he served as an executive producer at broadcast design firm Charlie Company, where he worked with MTV, Sony and Disney. Prior to that, he worked as a producer or executive producer at design firms LoyalKasper, Trance Design and Goodspot. As such, he helped manage projects and commercials for Showtime, VH1, FOX, Comedy Central, PlayStation and more.

Two years ago, Blatchford produced the indie film "Quattro Noza," which won Best in Show at the 2003 Sundance Film Festival and was purchased by Lions Gate.

In addition to Chuck Carey, Blatchford will report to Troika Co-founders and Executive Creative Directors Mark Bohman and Dan Pappalardo.

Troika Design Group is a multidisciplinary, award-winning branding company in Hollywood consisting of more than 20 designers, producers, animators, editors and conceptual thinkers who specialize in network identities, promotional and advertising campaigns and show packaging. Established in the spring of 2001 by industry leaders Dan Pappalardo, Mark Bohman and Chuck Carey, Troika has emerged as one of the premier providers of strategic design and creative production for television. Troika works closely with television and cable networks including ABC, E! Entertainment, UPN, Food Network, ESPN, Comedy Central, HGTV, Fine Living, TV Guide Channel, and VH1. For more information, please visit www.troika.tv or call Robert Blatchford at 323.965.1650.

Source: Troika Design Group

CONTACT: Kevin Mardesich, cell, +1-310-383-7456, kevin@ewcommunications.com, for Troika Design Group

Web site: http://www.troika.tv/

------- Profile: Ent

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