Sprint Gives Broadway Fans a New Stage for Their Favorite Show Tunes

Sprint Gives Broadway Fans a New Stage for Their Favorite Show Tunes

Now Playing on Sprint PCS Vision(SM) Phones: Sprint Presents Music Tones From the Hottest Shows on Broadway

OVERLAND PARK, Kan. and NEW YORK, June 2 /PRNewswire-FirstCall/ -- Sprint (NYSE:FON) today announced the availability of Music Tones featuring actual song clips from the most popular shows on Broadway. Sprint PCS Vision customers don't have to be Broadway insiders to hear music from "Wicked," "Chicago," "Avenue Q," "The Producers," "Hairspray," "Phantom of the Opera" and more every time their phone rings. Many of these ringers are exclusively available to Sprint customers.

(Logo: http://www.newscom.com/cgi-bin/prnh/20001013/SPRINTLOGO )

"Sprint customers are downloading music to their wireless phones at a phenomenal rate," said Jeff Hallock, vice president - Product Marketing and Strategy, Sprint. "As a proud partner of Live Broadway, we're glad to offer an extensive line-up of Broadway show tunes as Music Tones through our Sprint PCS Vision service. Broadway fans join the masses of music enthusiasts who enjoy personalizing their phone with their favorite tunes."

Favorite Ringers include:

-- "Popular" from "Wicked" -- "All That Jazz" from "Chicago" -- "When You Got It, Flaunt It" from "The Producers" -- "Mama, I'm a Big Girl Now" from "Hairspray" -- "It Sucks To Be Me" from "Avenue Q" -- "Once Upon A Time" from "Brooklyn" -- "All I Ask Of You" from "Phantom of the Opera"

Sprint is an avid supporter of the Broadway community through sponsorships of the Tony Awards and the League of American Theatres and Producers, Inc. ("Live Broadway"), including sponsorship of the Live Broadway Web site, http://www.livebroadway.com/ ; Broadway on Broadway, a Broadway season kick-off live concert; and The Broadway Line at 1-888-BROADWAY, the official toll-free hotline for information and tickets to Broadway shows in New York City and on tour in 140 cities across North America.

"Broadway ringers offer fans a totally new way to enjoy show tunes from their favorite productions," said Jed Bernstein, President of The League of American Theatres and Producers, Inc. "Our partnership with Sprint has helped us build excitement for Broadway among a larger audience."

Sprint PCS Vision customers can purchase and download ringers directly from their Sprint PCS Vision Phones or at http://www.sprintpcs.com/ . To access Broadway ringers on the phone go to Menu/ Downloads/ Ringers/ Get New/ TV, Movies & Show Tunes/ Show Tunes. Music Tones are $2.50 each.

For more information and to preview a sampling of Broadway-themed Music Tones available on Sprint PCS Vision, please visit http://www.sprint.com/broadway .

About Sprint

Sprint offers an extensive range of innovative communication products and solutions, including global IP, wireless, local and multiproduct bundles. A Fortune 100 company with more than $27 billion in annual revenues in 2004, Sprint is widely recognized for developing, engineering and deploying state-of-the-art network technologies, including the United States' first nationwide all-digital, fiber-optic network; an award-winning Tier 1 Internet backbone; and one of the largest 100-percent digital, nationwide wireless networks in the United States. For more information, visit http://www.sprint.com/mr .

About the American Theatre Wing's Tony Awards

The Antoinette Perry Tony Awards(R) are bestowed annually on theatre professionals for distinguished achievement on Broadway. The Tony is one of the most coveted awards in the entertainment industry and the annual telecast - the night America watches Broadway - is considered one of the most prestigious programs on television. The Tony Awards are presented by Tony Award Productions, a joint venture of the American Theatre Wing and The League of American Theatres and Producers, Inc., and will air nationally on CBS on Sunday, June 5, 2005 from 8-11 p.m. ET/PT. http://www.tonyawards.com/ .

About The League of American Theatres and Producers, Inc.

The League of American Theatres and Producers, Inc., founded in 1930, is the national trade organization for the Broadway industry, which operates under the Live Broadway(R) trademark. With over 500 members including theater owners, operators, producers and presenters of Broadway productions in New York and 140 cities throughout the U.S. and Canada, The League and its members help bring Broadway to more than 25 million people annually. Some Broadway industry programs initiated by the League include The Broadway Line(R), a national toll-free Broadway information hotline (1-888-BROADWAY) and Broadway on Broadway(R), a free outdoor concert held in Times Square each September attracting more than 50,000 spectators(with the Times Square Alliance). In addition, the League co-presents the annual Tony Awards(R) with the American Theatre Wing. Visit http://www.livebroadway.com/ and http://www.ilovenytheatre.com/ , multilingual Broadway web site for more information about The League and Broadway.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20001013/SPRINTLOGO AP Archive: http://photoarchive.ap.org/ PRN Photo Desk, photodesk@prnewswire.com Source: Sprint

CONTACT: Lisa Ihde Malloy of Sprint, +1-202-270-7600, lisa.e.ihde@mail.sprint.com

Web site: http://www.sprint.com/ http://www.livebroadway.com/ http://www.sprintpcs.com/ http://www.sprint.com/broadway http://www.sprint.com/mr http://www.tonyawards.com/ http://www.ilovenytheatre.com/

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