Sprint TV(SM) Adds Live Television From FOX News Channel(R)
Sprint TV(SM) Adds Live Television From FOX News Channel(R)
Sprint Announces U.S. Mobile Industry First as Customers Can Now View America's Number-One-Rated News Network Live on Sprint PCS Vision(SM) Multimedia Phones
OVERLAND PARK, Kan., and NEW YORK, April 19 /PRNewswire/ -- Sprint (NYSE:FON) and FOX News Channel (FNC) today announced the delivery of live news to Sprint TV, known as FOX News Channel Live. The deal provides Sprint customers with the opportunity to watch continuous live FNC programming nationwide on Sprint PCS Vision Multimedia Phones.
(LOGO: http://www.newscom.com/cgi-bin/prnh/20001013/SPRINTLOGO )
FOX News Channel Live has been added into Sprint TV at no extra charge and marks FNC's first foray into providing wireless content. Sprint TV (channel 1), including FOX News Channel Live, is available on the Sprint Nationwide PCS Network for $9.99 per month. Sprint TV is powered by Idetic. Together, Sprint and Idetic pioneered the launch of live television to the U.S. mobile consumer in 2003.
"The addition of live FOX News Channel to Sprint TV continues to illustrate our leadership in the wireless multimedia space, adding more high- quality live video to our customers mobile experience that they typically consume on TV at home," said Jeff Hallock, vice president - Wireless Data Product Strategy, Sprint. "Sprint has been delivering multimedia content nationwide for more than two years and was the first U.S. CDMA wireless carrier to deliver streaming audio and video on demand at up to 15 frames per second."
"This deal positions FOX News Channel to become a significant player in the wireless industry and is a great opportunity to expand the brand and reach our loyal audience outside their homes," said Jeremy Steinberg, FNC's director of digital media.
Sprint first launched Sprint TV in August 2004, giving customers access to streaming audio and video at up to 15 frames per second. The service has continued to grow with Sprint now offering 17 channels of video content on demand from some of the most highly regarded brands in broadcasting. The content genres range from news, sports and weather to music, cartoons and made-for-mobile movies.
Sprint PCS Vision subscribers may add Sprint TV to their existing Sprint PCS Vision plan for $9.99 per month, or subscribers may choose the Sprint Multimedia Pack and get unlimited access to Sprint TV, wireless data, Picture Mail(SM) and Sprint PCS Video Mail and 100 SMS text messages for just $25.00 per month. All multimedia services plans are in addition to voice calling.
Sprint continues to prevail as the wireless data leader. At the end of the fourth quarter 2004, Sprint announced 6.2 million Sprint PCS Vision customers with average revenue per user of more than $5.50 for advanced data services.
About Sprint
Sprint offers an extensive range of innovative communication products and solutions, including global IP, wireless, local and multiproduct bundles. A Fortune 100 company with more than $27 billion in annual revenues in 2004, Sprint is widely recognized for developing, engineering and deploying state- of-the-art network technologies, including the United States' first nationwide all-digital, fiber-optic network; an award-winning Tier 1 Internet backbone; and one of the largest 100-percent digital, nationwide wireless networks in the United States. For more information, visit http://www.sprint.com/mr .
About FOX News
FOX News Channel (FNC) is a 24-hour general news service covering breaking news as well as political, entertainment and business news. For more than three years, FNC has been the most watched cable news channel in America and currently presents eleven out of the top twelve programs in cable news. Owned by News Corp., FNC is available in more than 85 million homes.
About Idetic
Founded in 1999, Idetic, Inc. is a privately-held company headquartered in Berkeley, CA. Idetic is powering the Sprint TV service. The company is the leader in providing live television service to mobile phones and also powers some video on demand services. With Sprint PCS Vision(SM), Idetic launched MobiTV in 2003. This service provides live television with a variety of popular news, sports and entertainment channels. It is currently offered by several U.S. wireless carriers including Sprint and will soon be offered by several Canadian carriers. MobiTV is a registered trademark of Idetic, Inc. For more information on the company, its products or technology, visit http://www.idetic.com/ or http://www.mobitv.com/ .
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20001013/SPRINTLOGO AP Archive: http://photoarchive.ap.org/ PRN Photo Desk, photodesk@prnewswire.com Source: Sprint
CONTACT: Leslie Stafford of Sprint, +1-913-794-3654, leslie.l.stafford@mail.sprint.com , or Irena Briganti of FOX News Channel, +1-212-301-3608, Irena.Briganti@foxnews.com , or Steve Kleine of O'Leary PR for Idetic +1-949-224-4022, skleine@olearypr.com
Web site: http://www.sprint.com/ http://www.sprint.com/mr http://www.idetic.com/ http://www.mobitv.com/
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