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International Entertainment News

Friday, March 18, 2005

Britney Spears' 'curious' Goes Global

Britney Spears' 'curious' Goes Global

NEW ORLEANS, March 18/PRNewswire/ --

- Global Launch of Her Personal Fragrance With Fans From Around the World!

ASIA Date: 20th March 2005 Time: 2200-2215 GMT Satellite: PAS 2c / Transponder: 08c Downlink frequency: 3901 Horizontal FEC: 3/4 / Symbol Rate: 30.80000 Virtual Channel: 2 / Network ID: 1 Color: NTSC PAS Ref: 03202005-319 PTC Ref: 33536 Playout point: Pacific Television Center +1-310-287-3800 EUROPE Date: 21st March 2005 Time: 0700-0715 GMT Satellite: Eutelsat W2 / Transponder: D9 C3 Slot 1 Downlink Frequency: 11675.626 Vertical FEC: 3/4 / Symbol rate: 5.6320 Color: PAL NTL Ref: 59087 / PTC Ref: 33537 Uplink trouble number: +44(0)1962-823-000 Also available at BT Tower in London ex Pacific Television Center on ABQ H3. Call +44-207-702-1427 for refeeds.

Worldwide Superstar Britney Spears teamed up with cosmetics giant Elizabeth Arden to celebrate the international launch of her fragrance 'curious.' Britney was joined in New Orleans, Louisiana, her home state, by fans from all over the globe (Australia, Germany, Italy, Japan, Singapore, South Africa, Spain, Ireland) who won special contests in their home countries to experience this international event and all things Britney.

The fragrance, this exhilarating white floral, is accented with Louisiana magnolia and wrapped in the sensuality of vanilla-infused musk. Inspired by Britney herself, the bottle for 'curious' embodies the brilliance, beauty, and strength of all women who dare. The eye-catching sparkle of the azure multi-faceted glass silhouette stimulates curiosity, while the heart-shaped charms bring luck in love. The perfume costs between $39.50 and $49.50 per bottle.

Video Highlights package includes:

Soundbites from Britney Spears Interview with Scott Beattie, Chairman and CEO of Elizabeth Arden Soundbites with lucky contest winners and b-roll of their trip to New Orleans

For more information or to request hardcopy, please contact Erin Kane at +1-323-930-5838 or email at ekane@onthescene.com.

Source: On The Scene Productions

For more information or to request hardcopy, please contact Erin Kane at +1-323-930-5838 or email at ekane@onthescene.com

------- Profile: Ent

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