PRN Corporation Announces David Verklin, CEO of Carat Americas, Joins Its Board of Directors

PRN Corporation Announces David Verklin, CEO of Carat Americas, Joins Its Board of Directors Leading Executive Expands PRN's Media and Advertising Expertise SAN FRANCISCO, Jan. 18 /PRNewswire/ -- PRN Corporation announced today that David Verklin, CEO of Carat Americas, has joined the Company's board of directors. Mr. Verklin oversees Carat's U.S., Canadian and Latin American operations and is a board member for Carat's parent company Aegis Group, a leading global marketing services company. Previously, Mr. Verklin was Executive VP Managing Director and Corporate Media Director of Hal Riney & Partners in San Francisco and Young & Rubican in New York. He has also been inducted into the American Advertising Federation Association (AAFA) Hall of Fame. "As the head of Carat Americas, the largest independent media communications agency network worldwide, David has worked with many of the world's largest advertisers," said Charlie Nooney, chief executive officer of PRN. "He is one of the most well respected media minds in the industry. His forward thinking and holistic approach to media will add a new and valuable dimension to our board. "David's depth of advertising expertise and reputation as a trendsetter in this industry will contribute to increased awareness for PRN among the media buying community." Verklin commented, "As a guest speaker at the Wal-Mart TV Upfront event that PRN hosted in September, I found today's leading advertisers were very receptive to this in-store TV leader and its ability to reach consumers throughout the U.S. Participating with the leader in one of the most innovative new trends in advertising and branding will enable me to continue to be at the forefront of the advertising and media market. I am confident that a broad range of new and existing national and local advertisers will continue find in-store TV as an integral and increasingly important part of their broadcast advertising and in-store media campaigns in the future. I look forward to the opportunity to work with other prestigious members of the media community on PRN's board." Also serving on the PRN Corporation Board are Charles A. Nooney, chief executive officer and chairman of the Board of PRN Corporation; James A. Caccavo, chief executive officer of Valence Capital Management, LP; John Miller, chief marketing officer of NBC Universal Television Group; Daniel W. O'Connor, president and chief executive officer of Management Ventures, Inc.; Stephen D. Royer, managing director of Shamrock Capital Advisors, Inc.; Enrique F. Senior, managing director of Allen & Company LLC; James A. Wiatt, president and chief executive officer of the William Morris Agency; and William J. Wynperle, vice president of Shamrock Capital Advisors, Inc. About PRN Corporation Founded in 1992, the PRN Corporation operates the PRN Network, the largest in-store television network in the United States based on the number of consumers reached each month. Through the PRN Network, PRN enables national and local advertisers to target consumers in over 5,000 leading retail stores in all of the 210 media markets designated by AC Nielsen in the United States. PRN works with retailers and advertisers to create in-store television programming that includes entertainment, news, product information, advertising and community content. Retailers carrying the PRN Network include Best Buy, Circuit City, Costco, Pathmark, Ralphs, SAM'S CLUB, Sears, ShopRite and Wal-Mart Stores. Based on information provided by several third-party research firms and retailers, PRN estimates that the PRN Network has over 180 million gross impressions each month. For the quarter ended June 30, 2004, the average number of Consumer Viewing Areas, or CVAs, in the PRN Network was 34,907. CVAs are discreet shopping areas within the retail store in which one or more video displays are installed and the PRN Network is aired. PRN's headquarters are in San Francisco, California. For more information, please visit http://www.prn.com/ . Forward-Looking Statements Except for the historical information contained herein, the matters set forth in this press release, including the expected contributions of PRN's new director, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially, including, but not limited to, PRN's ability to execute its business strategy, the impact of competitive media and other risks detailed in PRN's SEC filings. These forward-looking statements speak only as of the date hereof. PRN disclaims any obligation to update these forward-looking statements. Source: PRN Corporation CONTACT: Genet Garamendi of PRN Corporation, +1-415-808-9167, or genet_garamendi@prn.com; or Erica Pettit, +1-212-850-5614, or epettit@fd-us.com, or Evan Smith, CFA, +1-212-850-5606, or esmith@fd-us.com Web site: http://www.prn.com/ ------- Profile: International Entertainment