2016 Super Bowl Sunday Sees Emerging Of Immersive Advertising And Virtual Reality Technology With Increased Live-Stream Viewers

2016 Super Bowl Sunday Sees Emerging Of Immersive Advertising And Virtual Reality Technology With Increased Live-Stream Viewers

Ubiquity, Inc. CEO, Son of Pro Football Legend, Predicts How Immersive Advertising and Virtual Reality Technology will change the Super Bowl Experience for Years to Come

IRVINE, Calif., Feb. 5, 2016 /PRNewswire/ -- The face of brand promotion is changing for the Super Bowl and Immersive advertising with Virtual Reality technology that positions people as active users within the digital experience rather than positioning them as passive viewers - is leading the way. According to a CNN Report, 1.3 Million viewers watched the Super Bowl via live-streaming in 2014, and with the increase of people ditching their televisions to view their TV programs online - especially Millennials - the number of live-stream viewers for Super Bowl 2016 promises to be an even larger number. The rising shift of sports fans watching the Super Bowl via live-stream is changing the dynamic of marketing to these consumers with Immersive Advertising in a Virtual Reality experience taking the helm with 3-D gaming hardware and software programs that will have fans feeling like they're not just viewing the game or an advertisement, but feeling as though they are actually in it.

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Ubiquity, Inc. (OTCBB: UBIQ) ("Ubiquity" or the "Company"), one of the first developers of Immersive Advertising technology that is applied to the Virtual Reality environment, and that is a holder of an extensive portfolio of patents in this space that include three patents for Systems and Methods for Immersive Advertising and one patent for Systems and Methods of Distributing Products for Immersive Advertising, reveals predictions on how Immersive Advertising Technology and Virtual Reality can and will change the Super Bowl experience, itself, for years to come:


-- Face of Advertising - will change, it will be all about advertisers
engaging their Super Bowl audience into participating directly with the
advertisements via Immersive Advertising and Virtual Reality, Augmented
Virtual Reality, wearables, holograms, and more, and these experiences
will go viral, increasing the brands' outreach.
-- 4-D Technology - is very powerful since it takes the 3D Environment and
puts viewers inside the actual environment itself; this means that Super
Bowl fans will be within the advertisements using more tools of
engagement to choose brands and products, so they can make better, more
educated purchases.
-- Gaming Hardware and Software Programs - will be utilized like any other
streaming media event - through the television set top box or through
Apple TV, Roku, and so on; gamers do and will have 3D/4D hardware
equipment and will not only be able to interact with the advertising via
the aforementioned technology, but at some point, will actually be able
to immerse themselves within the Super Bowl game itself- watching it as
if they were on the field and seeing the football and the plays
close-up, the players face-to-face, and more.
Ubiquity CEO Chris Carmichael stated, "Our culture is about to see a major shift in in advertising and this year's Super Bowl will exemplify that shift. Immersive Advertising's time has come - with the blending of Immersive and Virtual Reality Technology, the user experience will take center stage allowing for a more engaging and creative landscape, letting viewers learn more about the brands than they ever could via regular TV commercials and certainly more than with Pop-ups and Banner Advertising. It really is just the beginning and our Company, being one of the first on the ground floor of this exciting technology, cannot wait to advance Immersive Advertising even further."

Carmichael added, "Discussing the Super Bowl and our Immersive Advertising Technology platforms is something very close to my heart - my father, Al Carmichael, played for the Green Bay Packers and Denver Broncos, and is actually in the Green Bay Packers Hall of Fame. This gives me all the more reason to be involved in the expansion of this robust Super Bowl industry - but in the technology sector."

Ubiquity is a vertically integrated, technology-focused media company with an extensive and robust portfolio of intellectual property and patents, including in the Immersive Technology Sector.

About Ubiquity, Inc.(UBIQ)

Based in Irvine, CA, Ubiquity is a vertically integrated, technology-focused media company. Ubiquity is focused in five specific areas with a robust portfolio of patents and intellectual property. The Company has developed an intuitive user interface making access to all content from any device in a simple, consistent format. Ubiquity enables the search and identification of any object and image in all video and digital media and has developed a platform for mobile transaction including the integration of payments, money transfers, coupons and gifts. Ubiquity has also developed an industry-leading, intuitive, immersive consumer experience for all web-based activity. Finally, the company allows for the personalization of all content, whether public or private, in a unique accessible way.

Through Ubiquity Labs the company is leveraging an extensive portfolio of intellectual property spanning Web 3.0, immersive advertising, video compression, content distribution, eCommerce, and mobile applications to support the commercialization of new technologies. In addition, Ubiquity intends to pursue strategic licensing opportunities.

Visit us at www.ubiquitycorp.com.

Forward-Looking Statements

This news release contains forward-looking statements and information that are based on the beliefs of management and reflect the Company's current expectations. When used in this news release, the words "estimate," "project," "belief," "anticipate," "intend," "expect," "plan," "predict," "may," or "should," and the negative of these words or such variations thereon or comparable terminology, are intended to identify forward-looking statements and information. Such statements and information reflect the current view of the Company with respect to risks and uncertainties that may cause actual results to differ materially from those contemplated in those forward-looking statements and information.

By their nature, forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause actual results, performance or achievements, or other future events, to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include, among others, the failure of the business strategy, the integrity of the Company's patents, proprietary intellectual property, and competition. The Company cautions that the foregoing list of risk factors is not exhaustive and is subject to change and there can be no assurance that such assumptions will reflect the actual outcome of such items or factors. When relying on the Company's forward-looking statements and information to make decisions, investors and others should carefully consider the foregoing factors and other uncertainties and potential events, including the risk factors set out in the Company's 10K for the year ended December 31, 2013. See the sections entitled "Risk Factors" in Ubiquity's quarterly and annual reports as filed by Ubiquity from time to time with the Securities and Exchange Commission. The Company has assumed that the material factors referred to above will not cause such forward-looking statements and information to differ materially from actual results or events.

THE FORWARD-LOOKING INFORMATION CONTAINED IN THIS NEWS RELEASE REPRESENTS THE EXPECTATIONS OF THE COMPANY AS OF THE DATE OF THIS NEWS RELEASE AND, ACCORDINGLY, IS SUBJECT TO CHANGE AFTER SUCH DATE. READERS SHOULD NOT PLACE UNDUE IMPORTANCE ON FORWARD-LOOKING INFORMATION AND SHOULD NOT RELY UPON THIS INFORMATION AS OF ANY OTHER DATE. WHILE THE COMPANY MAY ELECT TO, IT DOES NOT UNDERTAKE TO UPDATE THIS INFORMATION AT ANY PARTICULAR TIME EXCEPT AS REQUIRED IN ACCORDANCE WITH APPLICABLE SECURITIES LEGISLATION.

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SOURCE Ubiquity, Inc.

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Ubiquity, Inc.

CONTACT: Rubenstein PR, Alisa Steinberg, VP, Corporate Group, 212-843-9341, asteinberg@rubensteinpr.com, Jeanne Turkheimer, Account Executive, 212-843-8073, JTurkheimer@RubensteinPR.com

Web Site: http://www.ubiquitycorp.com


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