Coming to Cinemas Near You Soon: Mobile Payment With Yapital

Coming to Cinemas Near You Soon: Mobile Payment With Yapital

LUXEMBOURG, April 23, 2015 /PRNewswire/ --



CinemaxX and the first European cross-channel payment solution Yapital enter into
cooperation agreement / Payment by smartphone at all CinemaxX cinemas across Germany will
be possible in a few weeks already



From film tickets to popcorn and nachos - paying by smartphone at the ticket office
and at the service counter will soon be possible at CinemaxX! Germany's best-known cinema
chain will offer payment by Yapital app at all 29 German CinemaxX cinemas in a few weeks'
time.



As an industry pioneer, CinemaxX is committed to offer its customers "more than
cinema": more service, more comfort and more entertainment with the most perfect image and
sound quality. For even more convenience in the service area, CinemaxX will be the first
cinema operator to offer payment by smartphone in German cinemas. At the ticket office,
customers simply scan the QR code at the payment terminal with the Yapital app and click
on 'confirm' - and the movie can start.



"Big blockbusters regularly attract millions of spectators to cinemas. As one of the
largest operators of modern multiplex cinemas, CinemaxX is a crucial partner to help
establish mobile payment with Yapital in people's daily lives," explains Karsten
Cornelissen, Managing Director at Yapital. "It's just so easy to pay for the ticket,
snacks and drinks quickly, simply and safely with the one device that I have with me at
all times - my smartphone."




Press release issued by

Yapital Financial AG
5 Rue Eugene Ruppert
L-2453 Luxembourg


About Yapital Financial AG



Yapital is the first European, cashless cross-channel payment solution operating
across all channels: in-store, mobile, online and by invoice. Operation is easy, fast and
secure: following online registration, the user can immediately make payments, send and
receive money with Yapital, across all channels.



For business customers, Yapital is a guaranteed means of payment - this provides
process security and reduces administrative costs. In addition, Yapital seamlessly covers
all trade and service channels, thus enabling marketing channels to be converted into
sales channels. Business customers can therefore not only reduce costs with Yapital, but
can also simultaneously open up new revenue potential.



Yapital was established in 2011 as a wholly owned subsidiary of the Otto Group.
Yapital Financial AG is licensed in Luxembourg as an electronic money institution.



More information on Yapital:




Homepage: http://www.yapital.com
Blog: http://www.yapital.info
Twitter: http://www.twitter.com/yapital
Facebook: http://www.facebook.com/yapital



Contact

Martin Zander
Yapital Financial AG
Phone: +352-203-10-111
Mail: press@yapital.com


About CinemaxX. More than cinema.



The CinemaxX group operates 33 cinemas with a total of 285 screens and around 73,000
seats in Germany and Denmark. Germany's best-known cinema operator is committed to offer
its guests "more than cinema" from a technical and content perspective: more service, more
convenience, more entertainment with the most perfect image and sound quality. With its
own brands MAXXIMUM 4K, MAXXIMUM 3D, MAXXIMUM HFR and MAXXIMUM SOUND, CinemaxX sets new
quality standards. MAXXIMUM SOUND, developed in an exclusive cooperation with American
audio specialists from Meyer Sound, assures a truly bombastic sound experience that really
gets under your skin. With its brand MAXXIMUM 3D, CinemaxX presents 3D cinema that fulfils
the highest expectations. The motto of "More than cinema" is also implemented and
continuously extended with regards to the content of the activities on offer: In addition
to the full movie programme, the cinema chain shows top-level art expositions, sport
events, classic, rock and pop concerts as well as opera and ballet performances by
globally renowned artists - many of them live. Once a month, special events such as
"LADIES' NIGHT", "MEN'S EVENING", "fun2night" or "KlexXi Night-out" attract people to the
CinemaxX cinemas. Movies that are perfectly tailored to specific target groups are shown
as a preview with a corresponding supporting programme.



More about CinemaxX and its programme:



CinemaxX.de and on Facebook: facebook.com/cinemaxx [http://www.facebook.com/cinemaxx ]



Information about the company: CinemaxX.com [http://www.cinemaxx.com ]



Please find the press release online here
[https://www.yapital.com/blog/en/2015/04/mobile-payment-at-cinemaxx ].




Yapital Financial AG


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