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Tuesday, March 24, 2015

NIMxchange Selected As A SPROCKIT Startup

NIMxchange Selected As A SPROCKIT Startup

NIMxchange® "In the Spotlight" at NAB 2015, SPROCKIT Hub, April 11-16









OVERLAND PARK, Kan., March 24, 2015 /PRNewswire/ -- NIMxchange, a content management service that facilitates sharing content between newsrooms around the world, has been chosen as a 2015 SPROCKIT Startup, one of 30 emerging ventures handpicked by industry leaders as a broadcast industry game-changer.

"We are very excited about our inclusion in the SPROCKIT program," says Annie Noland, President. "SPROCKIT provides us the opportunity to showcase NIMxchange to stations, ownership groups and networks. Our cloud-based service gives customers the unprecedented opportunity to manage and monetize news stories from acquisition to archive across a group - that's pretty powerful!"

In the SPROCKIT Hub, NIMxchange will demonstrate a wide range of desktop and mobile technologies for sharing and receiving content on both iOS and Android devices. And, their latest innovation, the ability for professional bonded cameras to shoot looklive and b-roll directly to NIMxchange clouds. From the clouds, content becomes immediately available to an unlimited number of producers and assignment desks across an entire group, automatically normalized and ready to air.

"For a decade, we closely studied the performance and costing trends in satellite, transcoding capacity, internet, server technology, codec efficiencies, and CPU capacity," said David Cunningham, Founder and Director of New Ventures. "Then, in 2013 as the trend lines approached intersection, we launched NIMxchange, which is not only stunningly fast as designed, but the Return Without Investment from SaaS turned out to be market-shaking."

About SPROCKIT - Backed by a consortium of corporate media industry power players including Comcast, Cox Media, Disney/ABC Television Group, Gannett Company, Google, Hearst Television and Univision, SPROCKIT aims to give exposure and opportunity for startups to collaborate with market leaders and raise the visibility of their product and company profile. To become a SPROCKIT member, a company must have market validation and prove their potential to significantly impact the media and entertainment industry.

About NIMxchange - Generation Technology Corporation (GTC) launched NIMxchange, a cloud-based television news content management and distribution service in 2013. Stations only pay for what they use with no hardware or contracts required. Designed for station ownership groups, news agencies, and networks, NIMxchange facilitates the management, monetization, delivery and interchange of millions of video clips across hundreds of newsrooms worldwide. GTC has been a leader in broadcast newsroom computer technology for over 35 years.

For more information, contact:
Chris Halford, Director of Sales
913.245.0102
ChrisH@GenerationTechnologies.com

SOURCE NIMxchange

NIMxchange


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