Allot Communications Receives Follow-on Order from a Tier-1 Mobile Operator to Enable Streaming Music Services

Allot Communications Receives Follow-on Order from a Tier-1 Mobile Operator to Enable Streaming Music Services

The Application-Centric plan approach will drive increased loyalty and revenue from over 30 million subscribers globally

HOD HASHARON, Israel, September 4, 2014 /PRNewswire/ --



Allot Communications Ltd [http://www.allot.com ]. (NASDAQ, TASE: ALLT), a leading
global supplier of service optimization and revenue generation solutions for fixed and
mobile broadband operators and cloud providers, announced today a follow-on order with a
Tier-1 global telecommunications group. This follow-on order to an existing contract will
enable the operator to deliver streaming music services to over 30 million subscribers in
multiple markets globally.



Using Allot's intelligent charging capabilities, the augmented solution powered by the
Allot Service Gateway, will allow the Tier-1 operator to offer flexible
application-centric plans to meet growing usage and service demand driven by the streaming
music service.



The global operator is leveraging popular applications and content as part of a larger
strategy to create new service plans based on the digital lifestyle segmentation of their
subscribers. According to the Allot Mobile Trends Charging Report H1/2014
[http://www.allot.com/index.aspx?id=4338&campid=701d00000011pmh ], this move is part of a
larger industry trend where operators are increasingly segmenting the digital lifestyle of
their subscribers and offering premium plans based on user preferences.



"Operators must become digital lifestyle providers in order to meet the needs of
today's savvy users and remain competitive in today's environment," said Gary Drutin,
Allot Chief Customer Officer. "Allot is playing a key role in this operator's strategy to
differentiate his offering by delivering zero-rated Over The Top (OTT) applications such
as music and social networks."



About Allot Communications



Allot Communications Ltd. (NASDAQ, TASE: ALLT) is a leading global provider of
intelligent broadband solutions that put mobile, fixed and enterprise networks at the
center of the digital lifestyle and workstyle. Allot's DPI-based solutions identify and
leverage the business intelligence in data networks, empowering operators to analyze,
protect, improve and enrich the digital lifestyle services they deliver. Allot's unique
blend of innovative technology, proven know-how and collaborative approach to industry
standards and partnerships enables network operators worldwide to elevate their role in
the digital lifestyle ecosystem and to open the door to a wealth of new business
opportunities. For more information, please visit http://www.allot.com.



Forward Looking Statement



This release may contain forward-looking statements, which express the current beliefs
and expectations of Company management. Such statements involve a number of known and
unknown risks and uncertainties that could cause our future results, performance or
achievements to differ significantly from the results, performance or achievements
expressed or implied by such forward-looking statements. Important factors that could
cause or contribute to such differences include risks relating to: our ability to compete
successfully with other companies offering competing technologies; the loss of one or more
significant customers; consolidation of, and strategic alliances by, our competitors,
government regulation; lower demand for key value-added services; our ability to keep pace
with advances in technology and to add new features and value-added services; managing
lengthy sales cycles; operational risks associated with large projects; our dependence on
third party channel partners for a material portion of our revenues; and other factors
discussed under the heading "Risk Factors" in the Company's annual report on Form 20-F
filed with the Securities and Exchange Commission. Forward-looking statements in this
release are made pursuant to the safe harbor provisions contained in the Private
Securities Litigation Reform Act of 1995. These forward-looking statements are made only
as of the date hereof, and the company undertakes no obligation to update or revise the
forward-looking statements, whether as a result of new information, future events or
otherwise.




Contacts

Allot Communications
Maya Lustig | Director of Corporate Communications
+972-9-7616851 | mlustig@allot.com

Merritt Group, Inc. on Behalf of Allot Communications
Melissa Chadwick | Merritt Group, Inc.
+1-571-382-8513 | chadwick@merrittgrp.com


Allot Communications Ltd.


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