Free Video B-Roll Available Via CNW - Interviews Available: Tim Hortons and CIBC Launch Double Double Visa Card

Free Video B-Roll Available Via CNW - Interviews Available: Tim Hortons and CIBC Launch Double Double Visa Card


TORONTO, July 2, 2014 /CNW/ -The following B-Roll is now available by
Video On-Demand web download:



*** NOTE: Broll has been updated and now includes footage from the
Double Double Visa card product launch event in Yonge-Dundas Square and
interviews with CIBC and Tim Hortons executives as well as special
guest Tie Domi.


STORY SUMMARY:


CIBC and Tim Hortons today launched the innovative new CIBC Tim Hortons
Double Double Visa Card, leveraging a first-of-its-kind two-button
technology that combines a no annual fee CIBC Visa credit card with a
classic Tim Card, all in one.



Cardholders simply press the CIBC Visa button on the front of the Double
Double card to pay for their everyday purchases anywhere Visa is
accepted, and 1 per cent of each dollar spent is converted instantly
into Tim Cash rewards. With a simple touch of the Tim Hortons Tim Card
button, cardholders can then redeem their Tim Cash for their favourite
coffee and menu items at Tim Hortons.



The CIBC Tim Hortons Double Double Visa Card was introduced at an event
in Yonge-Dundas Square today. Former professional hockey player and special guest Tie Domi attended
the event in support of the CIBC Tim Hortons Double Double Visa Card.


SHOT LIST:


Interviews




1. Launch event various broll

a. Interview with David Clanachan, Chief Operating Officer, Tim
Hortons

b. Interview with David Williamson, Senior Executive
Vice-President and Group Head, Retail and Business Banking, CIBC

c. Interview and footage of special guest Tie Domi

d. Crowd and atmosphere shots



Broll



1. Tim Hortons various broll

a. Exterior restaurant

b. Interior restaurant

c. Product shots (baked goods, coffee)

d. Patron using the CIBC Tim Hortons Double Double Visa Card




2. CIBC various broll

a. Exterior CIBC

b. Interior CIBC

c. Patron using the CIBC Tim Hortons Double Double Visa Card at
ABM




3. Close-Up shots of CIBC Tim Hortons Double Double Visa Card




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WEB Video Preview and Download link:
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DATE OF POSTING: Available Now




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is available for download by accredited journalists. Please contact video@newswire.ca for access.


------------------------------

STATIONS, FOR FURTHER INFORMATION, PLEASE CALL:


Katherine Galley
Galley_Katherine@timhortons.com

905.599.9400



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CNW VIDEO SERVICES.


SOURCE CIBC

CIBC

CONTACT: CNW VIDEO SERVICES, TORONTO (416) 863-5612


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