Steve Madden Collaborates With Keyshia Cole

Steve Madden Collaborates With Keyshia Cole

LONG ISLAND CITY, N.Y., Sept. 19, 2013 /PRNewswire/ -- Steve Madden, Ltd. (Nasdaq: SHOO), a leading designer and marketer of fashion footwear and accessories for women and men, today announced the Company's partnership with multi-platinum recording R & B sensation Keyshia Cole to release a special collection of Steve Madden shoes. The line features seven heeled styles, ranging from pumps to booties to tall boots. The exciting prints and colors, along with the platform and cut-out details, make the collection truly unique and showcase the collaboration between Steve Madden and Keyshia Cole's style.

"I am super excited to collaborate with Steve Madden," stated Keyshia Cole. "It's something I've wanted to do for a long time. I love his style and I think we came up with an amazing vibrant collection. We have something for every fashion diva!"

Steve Madden shares the sentiment, stating, "Keyshia and I have great chemistry. The shoes are blowing. The collaboration is a success."

Music has inspired Steve Madden's designs since he launched the brand in 1990. Today, music is still one of his muses and his collaboration with Keyshia Cole is a natural extension of this inspiration. Fresh off the heels of her red-hot Woman to Woman tour, Keyshia is shining brightly, and Steve Madden is thrilled to partner with the star.

Accompanying the launch of the Keyshia Cole and Steve Madden collaboration will be a rousing personal appearance tour in September where fans will be able to meet Keyshia Cole. The tour will start on September 19(th) at Pentagon City Mall in Arlington, VA followed by a second appearance at Towson Town Center in Towson, MD on Saturday, September 21(st). The final leg of the tour will be at Lenox Square Mall in Atlanta, GA on Thursday, September 26(th). Those who make a Keyshia Cole purchase will receive a branded compact mirror with their shoes. The customers who shop the Keyshia Cole line at a personal appearance location will receive that entire package plus a special VIP bracelet granting them access to a priority line on the day of the event! Anyone in the VIP line will also be given a special surprise gift.

About Steve Madden:
Steve Madden designs, sources and markets fashion-forward footwear and accessories for women, men and children. In addition to marketing products under its owned brands including Steve Madden, Steven by Steve Madden, Madden Girl, Freebird by Steven, Stevies, Betsey Johnson, Betseyville, Report Signature, Report, Big Buddha, Wild Pair, Cejon and Mad Love, the Company is the licensee of various brands, including Olsenboye for footwear, handbags and belts and Elizabeth and James, Superga, l.e.i. and GLO for footwear. The Company also designs and sources products under private label brand names for various retailers. The Company's wholesale distribution includes department stores, specialty stores, luxury retailers, national chains and mass merchants. The Company also operates 117 retail stores (including the Company's three online stores). The Company licenses certain of its brands to third parties for the marketing and sale of certain products, including for ready-to-wear, outerwear, intimate apparel, eyewear, hosiery, jewelry, fragrance, luggage and bedding and bath products. www.stevemadden.com

About Keyshia Cole:
Since her 2005 platinum debut, THE WAY IT IS, Keyshia Cole has been a force to be reckoned with. She stormed her way into the hearts of fans and musically inspired her peers with five albums that all debuted in the top 10 on the Billboard Top 200 Charts.

She has garnered 4 Grammy nominations including Best Female R&B Vocal Performance and Best Contemporary R&B album. Cole's heart wrenching distinct and extraordinary vocal prowess is her significant trademark. In addition to her musical accolades, she has released two #1 rated reality shows on BET.

SOURCE Steve Madden, Ltd.

Steve Madden, Ltd.

CONTACT: Kravetz PR, Billy Dume (NYC), 212-644-0664, billy@kravetzpr.com; Chad Evans (LA), 213-488-0000, chad@kravetzpr.com

Web Site: http://www.stevemadden.com


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