Saga Launches the Search for the top 50 Films at 50

Saga Launches the Search for the top 50 Films at 50

LONDON, February 24, 2012/PRNewswire/ --

Saga Travel has teamed up with LOVEFiLM to discover which films top the charts for the
UK's over 50s. The travel and the home entertainment giants have developed an online
survey to discover which films today's over 50s love, from Hollywood blockbusters and the
latest comedies, to gripping drama and cult classics.

The quick and easy poll, which is only open to the over 50s, can be completed by
visiting http://www.fiftyfilmsatfifty.co.uk and will be live from 22nd February to 6th
March. Everyone taking part will be entered into a draw to win a fantastic 15-night voyage
aboard Saga Sapphire [http://travel.saga.co.uk/holidays/ocean-cruises.aspx ], the new
cruise ship in the Saga fleet. Cruising to the Canary Islands and North Africa the winners
will experience a wealth of contrasts from rainforest and verdant mountains to black-sand
beaches and volcanic scenery.

There are also four runners up prizes of iPads to be won, including a year's free
LOVEFiLM Instant, providing access to thousands of movies streamed direct to the iPads.
All entrants in the survey can also take advantage of an exclusive LOVEFiLM offer; two
months unlimited LOVEFiLM for just GBP2, a saving of GBP27.

Promising an authentic 'real ship' experience, along with many traditional British
twists, Saga Sapphire will offer 700 guests the best in high-tech entertainment including
iPads, onboard cinema and a new DVD library which will carry the top films as voted for in
this survey.

Susan Hooper, Chief Executive, Saga Travel said, "As we continue to develop our
onboard product we felt it would be great to discover which movies really resonate with
today's over 50s. This survey may throw up a few surprise, and gives us the opportunity to
stock our DVD library with movies our passengers really love."

For more information about Saga Sapphire visit http://www.sagacruises.co.uk
or call 0800-50-50-30.

For media enquiries please contact
Carl Catterall on +44(0)1303-771118 or at carl.catterall@saga.co.uk

Source: SAGA and LOVEFiLM

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