Thumbplay Strikes Deal With nTelos Wireless

Thumbplay Strikes Deal With nTelos Wireless

Thumbplay Music, a Cloud-Based, On Demand Music Service Offering Unlimited Access to Millions of Songs, Coming Soon Directly to nTelos Wireless Customers

NEW YORK, June 2 /PRNewswire/ -- Thumbplay®, the leading provider of mobile entertainment in the U.S., announced an agreement which will enable nTelos Wireless customers direct access to Thumbplay® Music(TM) (www.thumbplaymusic.com). Thumbplay Music is a cloud-based music service offering unlimited access to millions of songs on iPhone®, Android(TM) and BlackBerry® smartphones as well as PCs/Macs®.

The Thumbplay Music application will be pre-loaded on select nTelos Android and BlackBerry smartphones and will be featured in the nTelos Web and mobile web stores in the near future. The service comes with a free, three-day trial; after that, subscriptions are just $9.99/month. Based in Waynesboro, Virginia, nTelos Wireless is a leading provider of wireless mobile voice and data communications services to consumers and businesses in the mid-Atlantic region.

"Thumbplay's rich history in offering mobile content and extensive experience in delivering quality service was a huge factor in our decision to enter into this partnership," said Rob Cale, Vice President Marketing at nTelos Wireless. "Thumbplay Music has pushed the boundaries in mobile music and, through this collaboration; we are thrilled to offer our customers an innovative way to personalize their smartphones through Thumbplay's vast music library."

Evan Schwartz, Thumbplay's CEO and Co-Founder, added: "nTelos Wireless and Thumbplay share a common vision about the market opportunity for mobile entertainment. We're thrilled to offer nTelos customers a rich, on-demand music service and mobile entertainment experience under their existing wireless carrier."

Thumbplay Music, a next-generation music service built by experts in mobile content delivery, includes its own in-app media player and boasts several compelling features, including:

-- Unlimited, on-demand access to any artist or album; millions of songs
to choose from;
-- Build a personal music collection with Favorites and effortless
Playlist creation; auto-sync between smartphone and PC/Mac;
-- Online and offline access: No connection? No problem! Listen to music
on the subway or in-flight. Available anytime, anywhere. (Offline
access currently only available on BlackBerry devices; coming soon for
Android and iPhone);
-- Genie for music discovery: Instantly generate customized
recommendations from favorite songs;
-- Search: Find music by artist, song, album or genre; includes free
previews of all songs;
-- Import existing iTunes® playlists within Thumbplay Music's companion
desktop app. With a few clicks, recreate iTunes playlists and have
them available on smartphone and PC/Mac.

Thumbplay, which enjoys sustained profitability, has built an award-winning service centered on delivering mobile entertainment content to 95 percent of U.S. devices on every major carrier. Thumbplay will leverage its existing network of more than 8,000 distribution partners to promote Thumbplay Music. To see a demo of Thumbplay Music: http://bit.ly/tmdemo.

ABOUT THUMBPLAY

Thumbplay, Inc. is the leading mobile entertainment provider in the U.S. Thumbplay Music, the company's cloud-based, streaming music service for smartphones and PCs/Macs, was launched in January 2010 with more than 8 million songs under license. Thumbplay.com features licensed music, video and games from some of the world's largest entertainment companies, including: EMI, Sony Music Entertainment, Universal Music Group and Warner Music Group, as well as several independent labels and artists and video game companies. Headquartered in New York City, Thumbplay was founded in September 2004. Investors include Bain Capital Ventures, SoftBank Capital, i-Hatch Ventures, Redwood Partners, New Enterprise Associates, Meritech, Brookside Capital Partners and Cross Creek Capital. More information can be found at www.thumbplay.com or at m.thumbplay.com from a mobile phone.

About NTELOS

NTELOS Holdings Corp. (NASDAQ:NTLS) is an integrated communications provider with headquarters in Waynesboro, VA. NTELOS provides products and services to customers in Virginia, West Virginia, Pennsylvania, Kentucky, Ohio, Tennessee, Maryland and North Carolina, including wireless phone service, local and long distance telephone services, high capacity transport, data and voice services for Internet access and wide area networking and IPTV-based video services. Detailed information about NTELOS is available at www.ntelos.com.

Press Contacts:
Susan Lietz or Mike Minnis
Thumbplay nTelos
646.808.1556 540.946.7290
susan.lietz@thumbplay.comminnism@ntelos.com

Source: Thumbplay, Inc.

CONTACT: Susan Lietz, Thumbplay, +1-646-808-1556,
susan.lietz@thumbplay.com; or Mike Minnis, nTelos, +1-540-946-7290,
minnism@ntelos.com

Web Site: http://www.thumbplaymusic.com/

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